IFA 2027 Annual Convention · February 21–24, 2027 · Las Vegas
Top 8 Reasons to Exhibit
Reasons to exhibit at the 2027 IFA Annual Convention
Questions about exhibiting?
Lynette James
Senior Director, Sponsorships & Exhibits
ljames@franchise.org202-662-0782
Put your team on the show floor where franchise leaders look for new partners and solutions.
Increase recognition of your brand, products and services.
Qualify leads at the show and move them further down the buying cycle.
Build and renew relationships with partners and buyers.
Catch up with colleagues and hear what's happening in the industry.
Protect your client relationships while attendees look for new solutions.
Give attendees a set place to see a demo, pick up materials or talk face-to-face.
Show your support for franchising and the association that protects it.
Refreshments, raffles, games and giveaways make the hall a lively place to be seen.