IFA26 Advocacy Summit Agenda

The franchise relationship works because local owners run their businesses, and brands protect their system. However, federal overreach threatens to dismantle that fundamental partnership, turning local entrepreneurs into middle managers and exposing franchisors to endless liability. In this session, a franchisee living the operational realities, a franchisor navigating systemic risk, and a champion in Congress break down the immediate legislative path forward for the American Franchise Act. Find out what this bill changes on day one, how it shields your investment, and why your voice on the Hill is vital to getting it across the finish line.

Glory and Grief on Capitol Hill offers more than a behind-the-scenes look at one of the most dramatic leadership contests in modern American politics. Former Speaker Kevin McCarthy and veteran congressional strategist John Leganski share lessons from navigating competing interests, building consensus, managing conflict, and leading through uncertainty. Their experiences provide valuable insights for franchise leaders tasked with aligning diverse stakeholders, earning trust, and driving organizational success in complex and rapidly changing environments.

The American Franchise Act cleared the House Education and Workforce Committee in July, marking an important step forward for this landmark legislation. Now, with the bill headed toward the House floor, the time is now to build on that momentum and get the AFA across the finish line. Hear from a franchisor and franchisee about what the legislation means for both sides of the business model, why this moment is so critical, and what you need to know before you take the message to lawmakers on Wednesday.

Get ready to make your voice heard on Capitol Hill. This session will equip you with the tools, tips, and confidence to deliver a powerful message to your lawmakers. From scheduling and logistics, to what to say (and what not to say!), IFA's advocacy experts will walk you through everything you need for impactful meetings with your state delegation. Don't miss this essential training to ensure your Hill visits make a lasting impression.

Get an inside look at Washington's political and media landscape with the voices behind Ruthless. Hosts Josh Holmes, Shashank Tripathi (Comfortably Smug), Michael Duncan, and John Ashbrook bring their signature mix of political insight, humor, and candor to a conversation about influence, public opinion, and the forces shaping policy today. Hear how stories gain traction, how political narratives are built, and what it takes to cut through the noise and make an impact in Washington, at a pivotal moment for franchising.

Alice Fulwood, U.S. Business & Finance editor for The Economist, will sit down with IFA President and CEO Matt Haller to discuss why she felt compelled to bring franchising into the spotlight with her feature piece this summer, what she uncovered about the business model, and why the media and lawmakers often get it wrong.