How do you maintain your brand standard, make your franchise even more valuable, and your franchisees more successful? Invest in the frontlines.
Replicating the success of the brand lies in each customer interaction with franchisee staff. After the initial franchisee training, maintaining the brand culture and continuously implementing the brand formula is the challenge franchisees face to achieve their return on investment. Periodic audits and onsite limited duration training sessions can reinforce process and procedures - but to truly influence culture and process, the brand support needs to capitalize on trainable moments in real time.
ExpandShare works with franchisors across any industry to craft a franchise resource toolkit that delivers impactful frontline staff support via mobile app. We create a turnkey training solution that captures your culture and brand formula in video-based, interactive training curriculums with trainer checks and comprehension exams for franchisees to manage their staff. We create a resource library, providing permission-based access to valuable information employees can access the moment they need it. With daily operations checklists and graded audits, franchisees gain visibility into their team’s adherence to standards and have the opportunity for proactive intervention. And you gain the opportunity to reinforce culture by keeping all employees up to date with corporate initiatives like sales promotions and contests through NewsFeed, a communication tool that pushes messages to employees across the organization or just to specific roles.
Stand out from other investment opportunities by including an ExpandShare turnkey training solution for franchisees to implement your brand formula in your franchise package. Talk to an ExpandShare sales representative today!