regroup brand communications | International Franchise Association

You have a brand, but is it consistently reflected in how your system looks, speaks and acts? Do your franchisees embrace and implement your marketing programs with passion and success? Are you unsure of how to use digital and social media to maximize your online presence yet maintain your control over your brand?


You can find answers with us.


Our founding mission was to create great brands and help manage every point of contact between your brand and your customer. But connecting with your customers isn’t a straight line anymore – it’s a huge web that gets more complex every day. That’s why we take a team approach to your business and communications problems.


Our experts understand the unique challenges franchisors face. We also know that franchisees need and want creative marketing programs they can believe in. That’s why we use today’s technology to analyze consumer behavior, then create rich online and offline experiences to engage customers and deliver ROI. And that focus on results allows us to establish benchmarks and monitor performance so that you and your franchisees can see an impact on your bottom line.


It’s an approach that is grounded in data but transformed by creativity. Our job, and our passion, is helping you engage potential customers, whether you’re recruiting franchisees or connecting with customers. To do that, we assess who you are, what you stand for, where you’re successful and where you’re not, and finally, what you should do about it. A few of the things we can help you with are:

  • Strategic branding
  • Integrated marketing planning
    • Local, regional, national media planning and buying
    • Social media monitoring, coordination
    • Digital media planning, buying
    • Search engine optimization
    • Customer relationship management and loyalty programs
  • Web, mobile, design and development
  • Advertising, promotion development
  • Performance measurement and reporting

With over 30 years of experience in marketing franchise brands, we’ve learned what works and what doesn’t. And we’d love to share that knowledge with you. 



Business Established: 2003
Email Address:
Web Address:
Business Address Carey Jernigan
213 West Liberty Street
Suite 100 Ann Arbor, MI 48104-1929
Tel: (734) 327-6630
Mob: (734) 213-0200
Fax: (734) 327-6636
Business Category Advertising/Design
Online Advertising
Marketing/Public Relations