Join IFA: Membership Benefits
Supplier Member Benefits
Suppliers play a vital role within the IFA by helping support the growth, development and direction of franchising through education and new services for Franchisors while providing leadership to the organization.
Exposure to Franchisors There are more than 1,400 Franchisor members and 13,000 Franchisee members in the IFA and Supplier members have access to them all through many programs and services, including:
Discounts on Marketing in IFA Communication Vehicles- Reach decision makers in the $2.1 trillion franchise industry by partnering with the IFA. Click here to view our media kits.
As a member of the IFA, Suppliers get FREE listings on the website’s Supplier Directory as well as the annual Supplier Source Book and Franchise Opportunity Guide, which are distributed to over 1,000 Franchisors. Your message can be delivered daily through IFA Smart Brief and weekly in the IFA Insider or monthly in Franchising World.
Annual Convention - Once a year the members gather to share ideas, concerns and learn about new solutions – which the Suppliers offer. The convention offers recognition and exposure through networking, exhibit booths, sponsorships, speaking opportunities, seminars, and roundtables.
Suppliers who exhibit during the annual convention gain valuable exposure to potential new Franchisor clients. As a member, your attendance and exhibits are automatically lowered.
By leading sessions at the annual convention, teaching courses in the CFE program, and organizing programs such as Wednesday Wise Webinars, Suppliers demonstrate their expertise and help educate Franchisors in franchise sales and development, finance, real estate, operations, technology solutions, marketing, and legal matters.
There are over 36 local Franchise Business Networks that meet quarterly around the country. These gatherings give Franchisors and Suppliers a venue to meet and share ideas and prospects.
Supplier Education- Become educated about the Franchise industry so you can stand out as a valuable resource to your Franchisor clients. IFA members are offered a constant stream of information and education to increase your value to this vital and growing sector.
The IFA offers the Certified Franchise Executive (CFE) professional development program for franchise executives involving a series of educational sessions covering all aspects of franchising. The CFE designation is recognized as a high achievement and mark of high-level professionalism, which sets you apart from your competitors.
Leadership Opportunities- Supplier members are part of the Supplier Forum of the IFA. The Supplier Forum Advisory Board is made up of 21 Supplier members who provide support and leadership for the forum members. The Supplier Forum Advisory Board identifies qualified Suppliers to be added to the board, and serves to craft the direction and effectiveness of the forum as a whole.
Suppliers have numerous leadership opportunities within the IFA. Franchisors and Suppliers work together on several working committees ranging from technology, marketing, membership, convention planning, and research. All of these committees are continuously searching for new leaders to set the direction for franchising.
Government Affairs- IFA is a leader in the field of government affairs. Have access to the government officials who make the policy that determines your chances for success. IFA makes sure your voice and your vote count – every time!