The Manager, Veterans Programs will oversee the day-to-day operations of VetFran, an IFA Foundation signature initiative, designed to provide veterans opportunities to join the franchise industry. The Manager will be responsible for all aspects of VetFran including membership, internal and external communications, and program engagement to ensure the continued and future success of VetFran.

Reports to Executive Director of the IFA Foundation. The Manager will work with Foundation and IFA staff, volunteer leadership, donors, and other partners in alignment with Foundation-wide initiatives.



  • Administer core membership functions such as soliciting and securing new members; coordination and implementation of membership renewal process; communicating opportunities and value proposition to members to increase their engagement level.
  • Maintain membership database to ensure data is accurate and up to date.
  • Respond to internal and external information requests in regards to the VetFran program(s).
  • Collaborate with IFA staff to increase awareness and engagement across the IFA membership.

Education and Engagement:

  • Responsible for the content and maintenance of the VetFran website. Work to continually increase traffic to the site and through to member company’s development portals.
  • Coordinate various events, featuring VetFran members, to increase the number of veterans educated about opportunities in franchising.
  • Assist with cross-over events and projects where Diversity Institute and VetFran intersect.
  • Identify, engage, and collaborate with partners and donors that can help increase VetFran’s reach to the veteran community to increase participation and reach fundraising goals.


  • Responsible for coordinating VetFran’s social media presence (blog, twitter, etc.) including content creation and securing content across IFA, Foundation, and VetFran channels.
  • Consistently capture and leverage positive stories of veterans in franchising. Publish through a variety of Foundation channels. Work with IFA staff, membership, to utilize their channels when appropriate.
  • Support outreach, communication, and engagement initiatives that contribute to overall member growth, with a particular focus on franchisor engagement and retention in VetFran.
  • Work with IFA staff in communications and marketing to support alignment between programming/content across IFA-wide communication channels, industry commitment, and reputation campaign programming.
  • Provide data, analytics, and insights on key priorities in support of ongoing reporting to key stakeholders.


  • Serve as staff liaison to VetFran committee. Includes managing executive committee and full committee meetings, calls, and related events.
  • Ongoing maintenance of program dashboards and goal tracking on key deliverables on strategic initiatives.


  • Bachelors degree;
  • Three to five years experience in a related area such as communication, project management, program development, etc.; or a combination of education and experience.
  • Proficient in Microsoft Office (Outlook, Word, Excel, and PowerPoint), website development programs, database, and list management software.
  • Strong organizational skills; ability to multi-task; ability to meet deadlines in a fast-paced environment.
  • Strong interpersonal skills; build relationships with staff, board members, external partners, association members; ability to manage and lead teams/volunteers.
  • Strong written and verbal communication skills; proofreading, editing, and attention to detail.
  • Demonstrated proactive approaches to problem-solving with strong decision-making capability; resourceful team-player, with the ability to work independently; forward-looking thinker, who actively seeks opportunities and proposes solutions.

To apply, please submit your resume and a cover letter to