Franchise Resources | Franchise & Small Business News

IFA’s information hub provides resources designed to keep you informed on the latest franchise thought leadership.

Choose from a list of topics. Select curated content that explores what’s important to the franchise community - franchise and small business news, small business trends, advice from franchise experts, valuable insight and resources from IFA Toolkits, and engaging articles from IFA’s franchise magazine Franchising World.

Customer Satisfaction Processes: Surveys and Reputation Management

Today, marketing technology tools offer the most effective ways to manage your brand’s reputation both nationally and at the local franchise level. If you’re not using a marketing technology tool, online reputation management can easily demand lots of time.
Operations & Training

Best Practices for Expanding Your Brand in a Region

Growing a brand throughout a region is not an easy task, especially for those with no previous business experience. It takes time and dedication, but when you have the right group of people working together with the same goal in mind, anything can be achieved.
Operations & Training

Four Ways to Improve Your Business Development Efforts

Best practices is a hot buzzword right now, but don’t get lost in a jargon black hole. What it really boils down to is business development — taking the company you’ve got and helping to transform it into something to be admired.
Operations & Training

Networking at Your Fingertips

The value of meeting your franchise industry colleagues face to face can’t be duplicated.  However, networking digitally is the next best thing and IFA makes that possible via FranSocial.  The member-only IFA community enables you to ask any number of questions that affect your company and hear back from experts in the field.
Marketing

New Year Requires United Effort to Challenges Facing Franchising

Those attacking the franchise model do not understand it, may not realize the ramifications of their approach. While the International Franchise Association, with the help of some franchisors and their franchisees, has done a tremendous job of fighting back these challenges so far, it can’t —and shouldn’t —carry the burden alone. Every franchisor and franchisee should be a part of this effort.

Government Relations

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