franchise marketing operations & development conference

Marketing, Operations & Development (MOD) Virtual Conference

What you need to know about the future of franchise marketing, operations & development — all in one week!
CFE Credits Available
Yes
October 06 - 09, 2020
|

Virtual Event,
United States

Marketing, Operations & Development (MOD) Virtual Conference

What you need to know about the future of franchise marketing, operations & development — all in one week!

Calling all franchise development, marketing and operations professionals in franchising!  Our popular Franchise Development Conference, Operations Conference and MITcon program are all transitioning to a virtual experience occurring back-to-back the first week of October.  We are excited to announce premier programming, thought leadership and networking opportunities that you can access directly from your home online – join us live or watch the broadcast at your own convenience.  Interaction with and learning from your peers in your same area of expertise will be a highlight of the week so don’t miss out.  Each day will focus on both universal topics of interest within each discipline while also addressing the impact of COVID-19 on franchise development, operations and marketing functions.  These unprecedented times have provided an opportunity for franchising to reinvent itself and develop creative and innovative solutions to challenges that we all can learn from.  The synergy between franchise marketing, operations and development has been the underpinning of this new virtual event so what better way to address the health and future success of a franchise system than to combine forces and align each one of these important disciplines into one bold week of learning!

Member pricing for franchisors and franchisees will be as follows:

Operations (2 days) - $199 per person
FranDev (1 day) - $99 per person
Marketing (1 day) - $99 per person
Entire week (4 days) -  $299 per person ** $100 discount **

Stay tuned for schedule and program details as they become available.

Agenda

Agenda is tentative and subject to change.
October 6
Session Title
OPERATIONS PROGRAM
Session Title
Welcome
Time Start
01:00 pm
Time End
01:10 pm
Session Title
Plenary Content
Time Start
01:10 pm
Time End
01:40 pm
Session Title
Power Break
Time Start
01:40 pm
Time End
02:15 pm
Session Title
Breakout Sessions (3)
Time Start
02:15 pm
Time End
03:15 pm
Session Title
Power Break
Time Start
03:15 pm
Time End
03:35 pm
Session Title
Plenary Content
Time Start
03:35 pm
Time End
04:35 pm
Session Title
Highlights of Lessons Learned from the Day
Time Start
04:35 pm
Time End
04:45 pm
Session Title
Happy Hour
Time Start
05:45 pm
Time End
06:45 pm
October 7
Session Title
OPERATIONS PROGRAM
Session Title
Welcome
Time Start
11:30 am
Time End
11:35 am
Session Title
Plenary Content
Time Start
11:35 am
Time End
12:30 pm
Session Title
Lunch
Session Summary

Let's lunch together!

Time Start
12:35 pm
Time End
01:00 pm
Session Title
Power Break
Time Start
01:00 pm
Time End
01:30 pm
Session Title
Breakout Sessions (3)
Time Start
01:30 pm
Time End
02:30 pm
Session Title
Power Break
Time Start
02:30 pm
Time End
02:50 pm
Session Title
Plenary Content
Time Start
02:50 pm
Time End
03:20 pm
Session Title
Highlights of Lessons Learned from the Day & Closing
Time Start
03:20 pm
Time End
03:30 pm
Session Title
Operations Program Concludes
Time Start
03:30 pm
Session Title
FranDev Program Happy Hour
Time Start
05:30 pm
Time End
06:15 pm
October 8
Session Title
FRANCHISE DEVELOPMENT PROGRAM
Session Title
Welcome & Plenary Content
Time Start
11:00 am
Time End
12:00 pm
Session Title
Power Break
Time Start
12:00 pm
Time End
12:15 pm
Session Title
Breakout Sessions (3)
Time Start
12:15 pm
Time End
01:00 pm
Session Title
Lunch Break
Session Summary

Let's have lunch together!

Time Start
01:10 pm
Time End
01:30 pm
Session Title
Event Break
Session Summary

Check your email, make some calls, get refreshed!

Time Start
01:30 pm
Time End
02:15 pm
Session Title
Plenary Content
Time Start
02:15 pm
Time End
03:15 pm
Session Title
Power Break
Time Start
03:15 pm
Time End
03:30 pm
Session Title
Breakout Sessions (3)
Time Start
03:30 pm
Time End
04:15 pm
Session Title
Closing Plenary -- Brand Storytelling in Franchise Development: Maximizing the Brand while/in Supporting Franchise Development Lead Gen
Session Summary

How do FranDev and Marketing work together and support one another to maximize brand growth?    
** Open to FranDev and Marketing event attendees **

Time Start
04:20 pm
Time End
05:00 pm
Session Title
FranDev Program Concludes
Time Start
05:00 pm
Session Title
Marketing Program Happy Hour
Time Start
05:30 pm
Time End
06:30 pm
October 9
Session Title
MARKETING PROGRAM
Session Title
Welcome
Time Start
11:00 am
Time End
11:05 am
Session Title
Plenary Content
Time Start
11:05 am
Time End
12:05 pm
Session Title
Lunch Break
Session Summary

Let's have lunch together!

Time Start
12:05 pm
Time End
12:30 pm
Session Title
Problem Solving Sessions
Time Start
12:35 pm
Time End
01:20 pm
Session Title
Power Break
Time Start
01:20 pm
Time End
01:40 pm
Session Title
Plenary Content
Time Start
01:40 pm
Time End
02:40 pm
Session Title
Closing Remarks
Time Start
02:40 pm
Time End
02:45 pm
Session Title
Marketing Program ADJOURNS
Time Start
02:45 pm
October 6
Session Title
OPERATIONS PROGRAM
Session Title
Welcome
Time Start
01:00 pm
Time End
01:10 pm
Session Title
Plenary Content
Time Start
01:10 pm
Time End
01:40 pm
Session Title
Power Break
Time Start
01:40 pm
Time End
02:15 pm
Session Title
Breakout Sessions (3)
Time Start
02:15 pm
Time End
03:15 pm
Session Title
Power Break
Time Start
03:15 pm
Time End
03:35 pm
Session Title
Plenary Content
Time Start
03:35 pm
Time End
04:35 pm
Session Title
Highlights of Lessons Learned from the Day
Time Start
04:35 pm
Time End
04:45 pm
Session Title
Happy Hour
Time Start
05:45 pm
Time End
06:45 pm
October 7
Session Title
OPERATIONS PROGRAM
Session Title
Welcome
Time Start
11:30 am
Time End
11:35 am
Session Title
Plenary Content
Time Start
11:35 am
Time End
12:30 pm
Session Title
Lunch
Session Summary

Let's lunch together!

Time Start
12:35 pm
Time End
01:00 pm
Session Title
Power Break
Time Start
01:00 pm
Time End
01:30 pm
Session Title
Breakout Sessions (3)
Time Start
01:30 pm
Time End
02:30 pm
Session Title
Power Break
Time Start
02:30 pm
Time End
02:50 pm
Session Title
Plenary Content
Time Start
02:50 pm
Time End
03:20 pm
Session Title
Highlights of Lessons Learned from the Day & Closing
Time Start
03:20 pm
Time End
03:30 pm
Session Title
Operations Program Concludes
Time Start
03:30 pm
Session Title
FranDev Program Happy Hour
Time Start
05:30 pm
Time End
06:15 pm
October 8
Session Title
FRANCHISE DEVELOPMENT PROGRAM
Session Title
Welcome & Plenary Content
Time Start
11:00 am
Time End
12:00 pm
Session Title
Power Break
Time Start
12:00 pm
Time End
12:15 pm
Session Title
Breakout Sessions (3)
Time Start
12:15 pm
Time End
01:00 pm
Session Title
Lunch Break
Session Summary

Let's have lunch together!

Time Start
01:10 pm
Time End
01:30 pm
Session Title
Event Break
Session Summary

Check your email, make some calls, get refreshed!

Time Start
01:30 pm
Time End
02:15 pm
Session Title
Plenary Content
Time Start
02:15 pm
Time End
03:15 pm
Session Title
Power Break
Time Start
03:15 pm
Time End
03:30 pm
Session Title
Breakout Sessions (3)
Time Start
03:30 pm
Time End
04:15 pm
Session Title
Closing Plenary -- Brand Storytelling in Franchise Development: Maximizing the Brand while/in Supporting Franchise Development Lead Gen
Session Summary

How do FranDev and Marketing work together and support one another to maximize brand growth?    
** Open to FranDev and Marketing event attendees **

Time Start
04:20 pm
Time End
05:00 pm
Session Title
FranDev Program Concludes
Time Start
05:00 pm
Session Title
Marketing Program Happy Hour
Time Start
05:30 pm
Time End
06:30 pm
October 9
Session Title
MARKETING PROGRAM
Session Title
Welcome
Time Start
11:00 am
Time End
11:05 am
Session Title
Plenary Content
Time Start
11:05 am
Time End
12:05 pm
Session Title
Lunch Break
Session Summary

Let's have lunch together!

Time Start
12:05 pm
Time End
12:30 pm
Session Title
Problem Solving Sessions
Time Start
12:35 pm
Time End
01:20 pm
Session Title
Power Break
Time Start
01:20 pm
Time End
01:40 pm
Session Title
Plenary Content
Time Start
01:40 pm
Time End
02:40 pm
Session Title
Closing Remarks
Time Start
02:40 pm
Time End
02:45 pm
Session Title
Marketing Program ADJOURNS
Time Start
02:45 pm

FAQs

To contact the IFA Conferences Department, please email events@franchise.org.