Leadership Summit FAN Combined Logo

2021 Leadership Summit Live Stream & FAN Day of Action

Join IFA's special live stream of the 2021 Leadership Summit to hear directly from industry leaders and high-level elected officials on critical issues affecting the Franchising Community. Then participate in various virtual advocacy activities during FAN's Day of Action to have your voice heard on Capitol Hill — from wherever you are!
CFE Credits Available
Yes
September 21 - 22, 2021
|

United States

YOUR VOICE MATTERS. TAKE ACTION.

Join your franchise community on September 21-22, 2021 for two very important opportunities to gain insights from leaders in the franchising industry, join discussions with key federal legislators, and let your voice be heard.

On Tuesday, September 21, join other IFA Members for a special live stream of, or watch later on-demand, the 2021 Leadership Summit programming for the day that will feature discussions directly from our nation’s leading policymakers. We will unveil the results of our first-ever Franchise Census data to the public, as well as updates from industry leaders and high-level elected officials from Capitol Hill & the administration on critical topics including important legislative updates, Diversity, Equity & Inclusion, new partnerships with educational institutions to increase franchise awareness for the next generation, and more. Full schedule details can be found at franchise.org/fan. This event is $149 for IFA Members. Franchisor companies can also buy a 'Franchisor Group Package' which will provide them a code to pass to their franchisees so all within the system can view the sessions and participate.

IFA is working to inform Congress about the positive impacts of the franchise business community, but we need your help on our Franchise Action Network (FAN) Day of Action. On Wednesday, September 22, IFA will ask attendees to participate in a range of virtual activities including sending emails and participating in social media campaigns to have their voices heard on Capitol Hill — from wherever you are that day! As always, we will make sure you are equipped with the tools and talking points you need to ensure the franchising community is heard at this critical moment. This event is free for all IFA and FAN Members.

Registration now open!

 

Questions? Please contact advocacy@franchise.org

Speakers

Speaker
Additional Speakers

Earsa Jackson, CFE

Member,
Clark Hill Strasburger

Wanda Williams

Head of Global Franchising, Yum! Brands, Inc.

Tariq Farid, CFE

Founder & CEO, Edible Brands

Dave Mortensen

CEO and Co-Founder,
Self Esteem Brands

David Pepper

Chief Development Officer, Choice Hotels International

Tom Epstein

Franchisee, CycleBar and CEO
Franchise Payments Network

Jyoti Sarolia

Past Chair, Choice Hotels Owners Council and Franchise Owner, Choice Hotels International

Tamra Kennedy

President, Twin City's T.J.'s, Inc.

Agenda

All times listed below are Eastern. Exact session times will be added soon.

Tuesday: 2021 Leadership Summit Live Stream
Wednesday: FAN Day of Action
Tuesday, Sept. 21
Session Title
Leadership Summit Programming Live Stream
Time Start
08:15 am
Time End
01:35 pm
Session Title
Franchise Leaders Join the HBCU Partnership Challenge - A discussion with Congresswoman Alma Adams
Session Summary

Join IFA and franchise leaders in a special signing ceremony of the Historically Black College and University (HBCU) Partnership Challenge. Congresswoman Alma Adams (D-NC) created the Challenge in 2017 to strengthen public-private relationships with HBCUs to ensure the schools’ future sustainability, increase career prospects for their students, and advance diversity, equity, and inclusion within all sectors.

Moderator: Earsa R. Jackson, CFE, Member, Clark Hill Strasburger
Speaker: Congresswoman Alma Adams (D-NC)

Time Start
08:30 am
Time End
09:00 am
Session Title
Welcome & IFA Chair Opening Remarks
Session Summary

Speakers: Catherine Monson, CFE, IFA Chair and President & CEO, Propelled Brands and Leadership Summit Co-Chair; Matt Haller, President & CEO, IFA; Tamra Kennedy, Franchisee Owner-Taco John's, Twin City TJ's, Inc. and Leadership Summit Co-Chair

 

Time Start
08:00 am
Time End
08:15 am
Session Title
A Bipartisan Gambit: Policy, Politics and the State of Capitol Hill – A Conversation with Senator Joe Manchin
Session Summary

Senator Manchin, time and time again, has proven his leadership skills and courage to work across the aisle and find common ground in Washington, DC, most recently with the Bipartisan Infrastructure Framework. Senator Manchin, a former small businessperson himself, will share how Republicans and Democrats can find commonsense solutions to the challenges facing franchise businesses, workers, families, and communities across America.

Speakers: Senator Joe Manchin (D-WV); Larry Puccio, Lobbyist & Political Consultant

Time Start
09:00 am
Time End
09:30 am
Session Title
Franchise Education: The Key for Turning Opportunity into Success
Session Summary

Education is one of the most vital elements to turn a franchise opportunity into long-term success. The International Franchise Association has long been committed to providing best practices and credentialed standards directly through our Certified Franchise Executive program and extensive IFA educational programming. We are also honored to collaborate with a growing number of colleges and universities who recognize the value of providing franchise-focused education to cultivate the pipeline of future franchise leaders; advance diversity, equity, and inclusion in franchising; invest in the long-term health and viability of the franchise business model; and demonstrate to the public and key stakeholders that franchising is an empowering path forward for many who may not otherwise find success as small business owners.

This session will be discussing exciting advancements and extensive investments in the state of franchise education and its role in raising awareness of the franchise business model.

Moderator: Rikki Amos, Executive Director, IFA Foundation
Speakers: Tariq Farid, CFE, Founder & CEO, Edible Brands; Wanda Williams, Head, Global Franchising, Yum! Brands, Inc; Shelly Sun, CFE, BrightStar Franchising, LLC

Time Start
09:30 am
Time End
10:00 am
Session Title
Update From House Republican Rising Star — Rep. Dan Crenshaw (TX-02)
Session Summary

Hear an important GOP perspective from one of the biggest franchise champions in Congress — Congressman Dan Crenshaw. A retired Navy SEAL, Crenshaw served five deployments overseas. After an IED blast that changed his life forever, leaving him partially blind, Crenshaw was medically retired in 2016 and elected to represent the people of Texas’s Second Congressional District in 2018.

Speaker: Congressman Dan Crenshaw (R-TX)

Time Start
10:00 am
Time End
10:20 am
Session Title
What About Us?
Session Summary

In the 18 months since the COVID-19 pandemic slammed into the United States, few industries have been as hard hit as gyms and hotels. With the country reopening and the economy coming back online, these sectors still need relief, but the message is becoming harder and harder to deliver. In this session, we will dive into the current landscape for the fitness and hotel sectors and hear what relief is still needed and how Congress can help bring both sectors back to full strength.

Speakers: Dave Mortensen, President & Co-Founder, Self Esteem Brands; David Pepper, Chief Development Officer, Choice Hotels International; Tom Epstein, CFE, Franchisee Owner, Cycle Bar

Time Start
10:30 am
Time End
11:00 am
Session Title
Spin-Free News of the Day from a ‘Simple Country Pundit’
Session Summary

Spin-Free News of the Day from a ‘Simple Country Pundit.’ Chris Stirewalt tells it like it is and isn’t afraid to draw on his now-famous ‘Stirewaltisms’ to get his point across. From hammering the “malarkey” unfolding in the Senate as Republicans pushed for a health care overhaul to advising presidential nominees to “suit up and show up,” Stirewalt is known for his singular way of reporting the news: tell-it-like-it-is commentary infused with first-hand anecdotes, hilarious phrasing, and smart insight. Humble and larger than life, Stirewalt’s gregarious persona keeps audiences engaged while delivering a succinct overview of our current political climate and a deep dive into issues that matter to his audience now, including analyzing races, breaking down what’s happening on Capitol Hill, taking apart legislative battles, and offering a bird’s eye view of what’s to come in politics. Speakers: Chris Stirewalt, Popular Political Analyst & Commentator, and Best-Selling Author; John Crawford, CEO & President, Jani-King International, Inc.
 

Time Start
11:00 am
Time End
11:40 am
Session Title
A Special White House Briefing from the Biden-Harris Administration featuring Administrator Isabella Casillas Guzman
Session Summary

Administration officials will provide an important update on priorities of the Biden-Harris Administration, including actions to control the COVID-19 pandemic, provide economic relief, advance racial equity and civil rights, promote American competitiveness locally and globally, and strengthen U.S. national security.

Speaker: Administrator Isabella Casillas Guzman, Administrator of the U.S. Small Business Administration (SBA); Richard Snow, VP SBA National Franchise Relations, WSFS Bank, Ambassador, IFA Black Franchise Leadership Council

Time Start
11:40 am
Time End
12:10 pm
Session Title
A Special White House Briefing from the Biden-Harris Administration featuring Deputy Secretary Dan Graves
Session Summary

The Honorable Don Graves, Deputy Secretary of the Department of Commerce will share inside perspective on the agency’s efforts to accelerate the nation’s economic recovery from the COIV-19 pandemic through major legislation like the Bipartisan Infrastructure Framework and American Rescue Plan.

Keynote Administration Speaker: Don Graves, Deputy Secretary, Department of Commerce

Time Start
12:10 pm
Time End
12:15 pm
Session Title
Common Grounds: Finding Bipartisanship and Progress in Washington
Session Summary

Join the Co-Chairs of the bipartisan Problem Solvers Caucus, Rep. Brian Fitzpatrick (R-PA) and Rep. Josh Gottheimer (D-NJ), who have the courage to work across the aisle and find common ground in Washington, DC. Listen to these elected leaders who find real world solutions to the challenges facing businesses, workers, families, and communities across America.

Moderator: Matt Haller, President & CEO, IFA

Speakers: Congressman Brian Fitzpatrick (R-PA); Congressman Josh Gottheimer (D-NJ)

Time Start
12:15 pm
Time End
12:35 pm
Session Title
Franchise Data Release & Open For Opportunity Kick Off (Lunch Program)
Session Summary

The IFA is excited to discuss a first of it's kind survey from over 3,000 franchise owners that tells the true story of the franchsie business model and ownership produced by Oxford Economics and kick off the Open for Opportunity campaign that will highlight the faces of franchising that are as diverse as our businesses. By providing meaningful jobs and resources that equitably uplift our families and neighbors, we generate opportunity, stability, and wealth for the next generation to build a more equitable better tomorrow.

Moderator: Michael Layman, VP, Federal Government Relations, IFA
Speakers: Hamilton Galloway, Head of Consultancy, Americas, Oxford Economics; Jyoti Sarolia, Past Chairman, Choice Hotels Owners Council and Franchise Owner, Choice Hotels International; Tamra Kennedy, Franchisee Owner-Taco John's, Twin City TJ's, Inc.

Open for Opportunity Sponsors

 

Time Start
12:50 pm
Time End
01:30 pm
Session Title
Closing Remarks
Session Summary

Speaker: Matt Haller, President & CEO, International Franchise Association

Time Start
01:30 pm
Time End
01:35 pm
Wednesday, Sept. 22
Session Title
Virtual Advocacy Action
Session Summary

Virtual action included sending emails and participating in social media campaigns - all so your voice can be heard! More details will be emailed to registered attendees.

Time Start
09:00 am
Time End
05:00 pm
Tuesday, Sept. 21
Session Title
Leadership Summit Programming Live Stream
Time Start
08:15 am
Time End
01:35 pm
Session Title
Franchise Leaders Join the HBCU Partnership Challenge - A discussion with Congresswoman Alma Adams
Session Summary

Join IFA and franchise leaders in a special signing ceremony of the Historically Black College and University (HBCU) Partnership Challenge. Congresswoman Alma Adams (D-NC) created the Challenge in 2017 to strengthen public-private relationships with HBCUs to ensure the schools’ future sustainability, increase career prospects for their students, and advance diversity, equity, and inclusion within all sectors.

Moderator: Earsa R. Jackson, CFE, Member, Clark Hill Strasburger
Speaker: Congresswoman Alma Adams (D-NC)

Time Start
08:30 am
Time End
09:00 am
Session Title
Welcome & IFA Chair Opening Remarks
Session Summary

Speakers: Catherine Monson, CFE, IFA Chair and President & CEO, Propelled Brands and Leadership Summit Co-Chair; Matt Haller, President & CEO, IFA; Tamra Kennedy, Franchisee Owner-Taco John's, Twin City TJ's, Inc. and Leadership Summit Co-Chair

 

Time Start
08:00 am
Time End
08:15 am
Session Title
A Bipartisan Gambit: Policy, Politics and the State of Capitol Hill – A Conversation with Senator Joe Manchin
Session Summary

Senator Manchin, time and time again, has proven his leadership skills and courage to work across the aisle and find common ground in Washington, DC, most recently with the Bipartisan Infrastructure Framework. Senator Manchin, a former small businessperson himself, will share how Republicans and Democrats can find commonsense solutions to the challenges facing franchise businesses, workers, families, and communities across America.

Speakers: Senator Joe Manchin (D-WV); Larry Puccio, Lobbyist & Political Consultant

Time Start
09:00 am
Time End
09:30 am
Session Title
Franchise Education: The Key for Turning Opportunity into Success
Session Summary

Education is one of the most vital elements to turn a franchise opportunity into long-term success. The International Franchise Association has long been committed to providing best practices and credentialed standards directly through our Certified Franchise Executive program and extensive IFA educational programming. We are also honored to collaborate with a growing number of colleges and universities who recognize the value of providing franchise-focused education to cultivate the pipeline of future franchise leaders; advance diversity, equity, and inclusion in franchising; invest in the long-term health and viability of the franchise business model; and demonstrate to the public and key stakeholders that franchising is an empowering path forward for many who may not otherwise find success as small business owners.

This session will be discussing exciting advancements and extensive investments in the state of franchise education and its role in raising awareness of the franchise business model.

Moderator: Rikki Amos, Executive Director, IFA Foundation
Speakers: Tariq Farid, CFE, Founder & CEO, Edible Brands; Wanda Williams, Head, Global Franchising, Yum! Brands, Inc; Shelly Sun, CFE, BrightStar Franchising, LLC

Time Start
09:30 am
Time End
10:00 am
Session Title
Update From House Republican Rising Star — Rep. Dan Crenshaw (TX-02)
Session Summary

Hear an important GOP perspective from one of the biggest franchise champions in Congress — Congressman Dan Crenshaw. A retired Navy SEAL, Crenshaw served five deployments overseas. After an IED blast that changed his life forever, leaving him partially blind, Crenshaw was medically retired in 2016 and elected to represent the people of Texas’s Second Congressional District in 2018.

Speaker: Congressman Dan Crenshaw (R-TX)

Time Start
10:00 am
Time End
10:20 am
Session Title
What About Us?
Session Summary

In the 18 months since the COVID-19 pandemic slammed into the United States, few industries have been as hard hit as gyms and hotels. With the country reopening and the economy coming back online, these sectors still need relief, but the message is becoming harder and harder to deliver. In this session, we will dive into the current landscape for the fitness and hotel sectors and hear what relief is still needed and how Congress can help bring both sectors back to full strength.

Speakers: Dave Mortensen, President & Co-Founder, Self Esteem Brands; David Pepper, Chief Development Officer, Choice Hotels International; Tom Epstein, CFE, Franchisee Owner, Cycle Bar

Time Start
10:30 am
Time End
11:00 am
Session Title
Spin-Free News of the Day from a ‘Simple Country Pundit’
Session Summary

Spin-Free News of the Day from a ‘Simple Country Pundit.’ Chris Stirewalt tells it like it is and isn’t afraid to draw on his now-famous ‘Stirewaltisms’ to get his point across. From hammering the “malarkey” unfolding in the Senate as Republicans pushed for a health care overhaul to advising presidential nominees to “suit up and show up,” Stirewalt is known for his singular way of reporting the news: tell-it-like-it-is commentary infused with first-hand anecdotes, hilarious phrasing, and smart insight. Humble and larger than life, Stirewalt’s gregarious persona keeps audiences engaged while delivering a succinct overview of our current political climate and a deep dive into issues that matter to his audience now, including analyzing races, breaking down what’s happening on Capitol Hill, taking apart legislative battles, and offering a bird’s eye view of what’s to come in politics. Speakers: Chris Stirewalt, Popular Political Analyst & Commentator, and Best-Selling Author; John Crawford, CEO & President, Jani-King International, Inc.
 

Time Start
11:00 am
Time End
11:40 am
Session Title
A Special White House Briefing from the Biden-Harris Administration featuring Administrator Isabella Casillas Guzman
Session Summary

Administration officials will provide an important update on priorities of the Biden-Harris Administration, including actions to control the COVID-19 pandemic, provide economic relief, advance racial equity and civil rights, promote American competitiveness locally and globally, and strengthen U.S. national security.

Speaker: Administrator Isabella Casillas Guzman, Administrator of the U.S. Small Business Administration (SBA); Richard Snow, VP SBA National Franchise Relations, WSFS Bank, Ambassador, IFA Black Franchise Leadership Council

Time Start
11:40 am
Time End
12:10 pm
Session Title
A Special White House Briefing from the Biden-Harris Administration featuring Deputy Secretary Dan Graves
Session Summary

The Honorable Don Graves, Deputy Secretary of the Department of Commerce will share inside perspective on the agency’s efforts to accelerate the nation’s economic recovery from the COIV-19 pandemic through major legislation like the Bipartisan Infrastructure Framework and American Rescue Plan.

Keynote Administration Speaker: Don Graves, Deputy Secretary, Department of Commerce

Time Start
12:10 pm
Time End
12:15 pm
Session Title
Common Grounds: Finding Bipartisanship and Progress in Washington
Session Summary

Join the Co-Chairs of the bipartisan Problem Solvers Caucus, Rep. Brian Fitzpatrick (R-PA) and Rep. Josh Gottheimer (D-NJ), who have the courage to work across the aisle and find common ground in Washington, DC. Listen to these elected leaders who find real world solutions to the challenges facing businesses, workers, families, and communities across America.

Moderator: Matt Haller, President & CEO, IFA

Speakers: Congressman Brian Fitzpatrick (R-PA); Congressman Josh Gottheimer (D-NJ)

Time Start
12:15 pm
Time End
12:35 pm
Session Title
Franchise Data Release & Open For Opportunity Kick Off (Lunch Program)
Session Summary

The IFA is excited to discuss a first of it's kind survey from over 3,000 franchise owners that tells the true story of the franchsie business model and ownership produced by Oxford Economics and kick off the Open for Opportunity campaign that will highlight the faces of franchising that are as diverse as our businesses. By providing meaningful jobs and resources that equitably uplift our families and neighbors, we generate opportunity, stability, and wealth for the next generation to build a more equitable better tomorrow.

Moderator: Michael Layman, VP, Federal Government Relations, IFA
Speakers: Hamilton Galloway, Head of Consultancy, Americas, Oxford Economics; Jyoti Sarolia, Past Chairman, Choice Hotels Owners Council and Franchise Owner, Choice Hotels International; Tamra Kennedy, Franchisee Owner-Taco John's, Twin City TJ's, Inc.

Open for Opportunity Sponsors

 

Time Start
12:50 pm
Time End
01:30 pm
Session Title
Closing Remarks
Session Summary

Speaker: Matt Haller, President & CEO, International Franchise Association

Time Start
01:30 pm
Time End
01:35 pm
Wednesday, Sept. 22
Session Title
Virtual Advocacy Action
Session Summary

Virtual action included sending emails and participating in social media campaigns - all so your voice can be heard! More details will be emailed to registered attendees.

Time Start
09:00 am
Time End
05:00 pm
Virtual Leadership Summit - Single Attendee
149
$
Register
Virtual Leadership Summit - Franchisor Group Package
2000
$
Register
FAN Day of Action - IFA and FAN Members
0
$
Register

FAQs

To contact the IFA Conferences Department, please email
events@franchise.org or call 202-662-0763.

CAN I EARN CFE CREDITS BY PARTICIPATING?

WHAT IS THE FRANCHISOR GROUP PACKAGE?