emerging franchisor virtual conference

Emerging Franchisor Virtual Conference

Whether you are trying to kick-start your franchise system or take it to the next level, IFA’s Emerging Franchisor Virtual Conference was designed for entrepreneurs like you.
CFE Credits Available
Yes
November 18 - 19, 2020
|

Virtual,
United States

Smart Foundational Strategies for Success

Our primary mission at IFA’s Emerging Franchisor Conference was to help emerging franchisors know what it takes in today’s real world to grow, protect and evolve an emerging franchise brand to the next stage of sustainability.

Our world has been tested and challenged these past several months, but one thing prevails-- the franchise business model and the need to remain connected to our peers to gain strength, share lessons learned and reaffirm the foundational strategies needed to be sustainable and royalty sufficient-- whether you are a brand with 10, 25, 50 or 100+ units.  During our revamped and renewed Emerging Franchisor Virtual Conference, we helped you GET IT RIGHT.  What are the smart decisions you need to make now to be fit and have a strong operational structure in place?  What are the steps, processes and action plans you need in place to ensure your success in the future because let’s face it, franchising is not a sprint, it’s a marathon!  During this two-day event, some of the leading experts in franchising came together to help trailblaze the future of your business-- sharing stories and sound advice on areas such as communication strategies, infrastructure and culture, keeping your franchisees happy and profitable, smart franchise sales, reinvesting in the business (how and when), and more.  During the EFC, you’ll would have assessed the fitness of your franchise brand and walked away with the training, maintenance and endurance tools you’ll need to sustain a successful position in the marathon. Programming aligned with these key themes to help your system go the distance! Join us while you still can for this impactful virtual event. 


For immediate questions, please contact the IFA Events team at events@franchise.org

Speakers

Speaker
Additional Speakers

Joe Lewis

President & CEO, Painting with a Twist, LLC

Paul Pickett, CFE

Chief Development Officer
Wild Birds Unlimited, Inc.

Meg Roberts

CEO & President, The Lash Lounge

Tony Valle

CEO, College Pro

Agenda

A high-level schedule of events can be found below. For a more detailed schedule of events – including session descriptions, speakers and registration – click the “View Full Agenda” button immediately below.
Wednesday, November 18
Session Title
Welcome
Time Start
11:15 am
Time End
11:20 pm
Session Title
Plenary 1
Session Summary

The CULTURE of a successful franchise brand (the HEART of the fitness of a brand)

Time Start
11:20 am
Time End
11:50 am
Session Title
Plenary 2
Session Summary

“Fitness” Check – Setting Your System Up from the Beginning for Long-Term Success

Time Start
11:55 am
Time End
12:45 pm
Session Title
Lunch Together
Time Start
12:45 pm
Time End
01:15 pm
Session Title
Breakout Sessions (4)
Session Summary

TRAINING/BUILDING YOUR CORE

  • Franchisee Profitability & Unit Level Economics – developing a ULE Strategy
  • Evolving Your Corporate Structure/How to Evolve Your Core in the Early Stage (infrastructure)

MAINTENCE/GROWTH

  • Franchise Development – Developing your Franchisee Profile/Processes/awarding a franchise the right way (what are the important considerations to select the best franchisees)

ENDURANCE

  • Integrating Your Culture & Building Strong Franchisee Relations and Communication Programs
Time Start
01:15 pm
Time End
02:10 pm
Session Title
Roundtable Discussions
Session Summary

Roundtable Discussions, RSVP

Time Start
02:15 pm
Time End
03:05 pm
Session Title
Break
Time Start
03:05 pm
Time End
03:25 pm
Session Title
Plenary 3
Session Summary

How do you align/re-align your brand to sustain, innovate, consumer message & grow during times of crisis?

Time Start
03:25 pm
Time End
04:25 pm
Session Title
Closing Remarks
Time Start
04:25 pm
Time End
04:30 pm
Session Title
Virtual Happy Hour
Time Start
05:00 pm
Time End
06:00 pm
Thursday, November 19
Session Title
Welcome
Time Start
11:30 am
Time End
11:35 am
Session Title
Plenary 4
Session Summary

Legal Issues to Consider During and After the Pandemic

 

Time Start
11:30 am
Time End
12:15 pm
Session Title
Lunch & IFA Legislative Update with Government Relations Staff
Time Start
12:30 pm
Time End
01:00 pm
Session Title
Break
Time Start
01:00 pm
Time End
01:20 pm
Session Title
Breakout Sessions (3)
Session Summary

TRAINING/BUILDING YOUR CORE

  • The Importance of a Strong Finance Organization

MAINTENANCE/GROWTH  

  • Franchise Development – Proven Recruitment Practices

ENDURANCE

  • Building a Strong Corporate Team for a Long and Successful Franchisor Business
Time Start
01:20 pm
Time End
02:15 pm
Session Title
Break
Time Start
02:15 pm
Time End
02:30 pm
Session Title
Breakout Sessions (4)
Session Summary

TRAINING/BUILDING YOUR CORE

  • Technology – the platforms and applications for Franchisor success.

MAINTENANCE/GROWTH

  • Creative Marketing Tactics
  • Getting the right things right- Knowing and Executing the fundamentals well to lead to scaling franchisee health and success as a franchisor

ENDURANCE

  • Keeping System Standards and Franchisee Satisfaction Strong…Yes, it can be done.
Time Start
02:30 pm
Time End
03:25 pm
Session Title
Closing Plenary 5
Session Summary

Crossing the Finish Line: The journey of an emerging brand through triumphs and tribulations

Time Start
03:35 pm
Time End
04:25 pm
Session Title
Closing Remarks
Time Start
04:25 pm
Time End
04:30 pm
Session Title
ADJOURN
Time Start
04:30 pm
Wednesday, November 18
Session Title
Welcome
Time Start
11:15 am
Time End
11:20 pm
Session Title
Plenary 1
Session Summary

The CULTURE of a successful franchise brand (the HEART of the fitness of a brand)

Time Start
11:20 am
Time End
11:50 am
Session Title
Plenary 2
Session Summary

“Fitness” Check – Setting Your System Up from the Beginning for Long-Term Success

Time Start
11:55 am
Time End
12:45 pm
Session Title
Lunch Together
Time Start
12:45 pm
Time End
01:15 pm
Session Title
Breakout Sessions (4)
Session Summary

TRAINING/BUILDING YOUR CORE

  • Franchisee Profitability & Unit Level Economics – developing a ULE Strategy
  • Evolving Your Corporate Structure/How to Evolve Your Core in the Early Stage (infrastructure)

MAINTENCE/GROWTH

  • Franchise Development – Developing your Franchisee Profile/Processes/awarding a franchise the right way (what are the important considerations to select the best franchisees)

ENDURANCE

  • Integrating Your Culture & Building Strong Franchisee Relations and Communication Programs
Time Start
01:15 pm
Time End
02:10 pm
Session Title
Roundtable Discussions
Session Summary

Roundtable Discussions, RSVP

Time Start
02:15 pm
Time End
03:05 pm
Session Title
Break
Time Start
03:05 pm
Time End
03:25 pm
Session Title
Plenary 3
Session Summary

How do you align/re-align your brand to sustain, innovate, consumer message & grow during times of crisis?

Time Start
03:25 pm
Time End
04:25 pm
Session Title
Closing Remarks
Time Start
04:25 pm
Time End
04:30 pm
Session Title
Virtual Happy Hour
Time Start
05:00 pm
Time End
06:00 pm
Thursday, November 19
Session Title
Welcome
Time Start
11:30 am
Time End
11:35 am
Session Title
Plenary 4
Session Summary

Legal Issues to Consider During and After the Pandemic

 

Time Start
11:30 am
Time End
12:15 pm
Session Title
Lunch & IFA Legislative Update with Government Relations Staff
Time Start
12:30 pm
Time End
01:00 pm
Session Title
Break
Time Start
01:00 pm
Time End
01:20 pm
Session Title
Breakout Sessions (3)
Session Summary

TRAINING/BUILDING YOUR CORE

  • The Importance of a Strong Finance Organization

MAINTENANCE/GROWTH  

  • Franchise Development – Proven Recruitment Practices

ENDURANCE

  • Building a Strong Corporate Team for a Long and Successful Franchisor Business
Time Start
01:20 pm
Time End
02:15 pm
Session Title
Break
Time Start
02:15 pm
Time End
02:30 pm
Session Title
Breakout Sessions (4)
Session Summary

TRAINING/BUILDING YOUR CORE

  • Technology – the platforms and applications for Franchisor success.

MAINTENANCE/GROWTH

  • Creative Marketing Tactics
  • Getting the right things right- Knowing and Executing the fundamentals well to lead to scaling franchisee health and success as a franchisor

ENDURANCE

  • Keeping System Standards and Franchisee Satisfaction Strong…Yes, it can be done.
Time Start
02:30 pm
Time End
03:25 pm
Session Title
Closing Plenary 5
Session Summary

Crossing the Finish Line: The journey of an emerging brand through triumphs and tribulations

Time Start
03:35 pm
Time End
04:25 pm
Session Title
Closing Remarks
Time Start
04:25 pm
Time End
04:30 pm
Session Title
ADJOURN
Time Start
04:30 pm
Franchisors/Franchisees
199
$
Register
Franchisor Package (3 people from same company)
299
$
Register
Non-IFA member Franchisor/Franchisee
399
$
Register

FAQs

To contact the IFA Conferences Department, please email
events@franchise.org .

How many CFE credits will I receive for my participation?

Preparing for the Virtual Event

What does my registration fee include?

What is the registration cancellation policy?

Impact of the Coronavirus in our Community

What is the Price to Attend?