FranBlog

FranBlog

By and For the Franchise Community

Our FranBlog includes the best of franchise success stories from around the world. These personal accounts help you learn directly from the collective experiences of IFA’s franchise community.     

Choose from a list of topics and read personal stories of challenge and success.  Pick up helpful tips on franchising.  Get marketing ideas for small business.  Explore and discover the franchise community from within the franchise community.

Glossary of Franchising Terms

Entering any new industry can be difficult. Opening a business requires a large support structure and background knowledge. Here, at the International Franchise Associate, we are aware that we are a primary resource for not only franchisors, but also
February 12, 2014
Franchise Opportunities

5 Reasons to Buy a Franchise for Christmas

Welcome to the holidays! It’s that time of year when car dealerships, retail stores and countless other businesses offer up some of the year’s best discounts. This is a beautiful thing for those consumers who are scrambling last minute to compensate
December 23, 2013
Franchise Opportunities

5 Catalysts Driving the In-Home Senior Care Industry’s Growth

Guest Blogger: Peter Tourian, Founder and CEO of SYNERGY HomeCare 

 

With more and more baby boomers retiring each day, the in-home care industry continues to grow and countless franchise companies have emerged to fulfill the growing demand. He
November 22, 2013
Franchise Opportunities

6 Secrets to Retaining Your Best Employees

By Rick Bisio-FranChoice Franchise Consultant

 

Let’s face it – the American Dream has changed.   There are few corner offices and even fewer gold watches.   Pensions are seemingly a thing of the past and retirement planning becomes increasingl
November 08, 2013
Franchise Opportunities

5 Pillars of Killer Conventions

Earlier this week, IFA CEO, Steve Caldeira, presented an award at an IFA member’s annual convention.   Hundreds of franchisors, big and small, host similar conventions each year to celebrate the brand’s success and openly discuss key issues impacting
October 17, 2013
Franchise Opportunities

How to Shorten the Sales Cycle

Eric Schechterman, Director of Sales 

 

Definition:  Closing the business as quickly as possible after 1st initial contact. 

Whether you’re a hunter sales rep, a farmer sales rep, inside sales or outside sales, having the ability to control
September 27, 2013
Franchise Opportunities