International Franchise Association -

Advertising Info


2019 Advertising Opportunities

Reach decision makers in the $1.64 trillion franchise industry by partnering with the International Franchise Association, the premier advocacy and education organization representing franchised businesses in the U.S.  


“The Express Employment Professionals brand gets great exposure from teaming with IFA. One example is promoting our franchise opportunity on—we see that the traffic referred from has a 51 percent lower bounce rate than our average traffic, and stays on our site 28 percent longer than our average traffic.”

—Rachel Rudisill Express Services, Inc

“We worked with IFA’s advertising team to create an advertising campaign for our conference held in July, Franchise Operations Performance Summit (OPS). Our ads with IFA played a major part in the event being a sellout before the deadline of our early bird enrollment. When it comes to advertising events, products or services, you want as clear a path to your target audience as possible. IFA’s advertising team helped Ingage Consulting refine our message and deliver it to our target audience on a silver platter! Thanks, IFA.”  

-Evan Hackel, Ingage Consulting 

Media Kit Documents 

(all documents are PDF format and open in new window) 

Franchising World Magazine - Franchisor Web Media Kit

Franchising World Editorial Calendar - Supplier Web Media Kit

Franchise Opportunites Guide

IFA SmartBrief e-Newsletter

Find Your Sales Representative

IFA Insider e-Newsletter


IFA FranSocial


Contact the Advertising Department  

Questions can be directed to

IFA Membership Demographics  

Most people associate the word “franchise” with fast-food restaurants. But franchising operates in many industries including everything from automobile repair, hotels, senior care, personnel staffing, printing and copying services, retail, maintenance to party supplies – and more! IFA’s membership includes 1,400 franchise companies operating in more than 95 industries. In addition, IFA boasts more than 15,000 individual franchisee members and 700 supplier members. In short – IFA is the “Voice of Franchising” and we have been for over 50 years.

In just the following ten members of IFA, you will see they collectively have more than 187,000 individual company-owned and franchise units amongst them. And we have1,100 more members just like them – all with their own company-owned and franchised units and everyone one of them representing a collectively huge market for goods and services needed to run their businesses more efficiently and more profitably.  

McDonald’s 30,777

Yum! Brands 29,325

7-Eleven 40,612

Wyndham Hotels 24,639

Subway 35,000

H&R Block 11,178

Burger King 11,223

Dunkin’ Brands 10,774

Jani-King 13,000

Coverall Cleaning 9,469

IFA’s Media Products – the key to unlocking your access to this $1.64 trillion market. 

According the past studies and current industry and government estimates, IFA promotes the economic impact of the nearly 759,000 franchise establishments, which support 13.2 million direct and indirect jobs and $1.64 trillion of economic output for the U.S. economy.

IFA’s Supplier Forum Directory

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