IFA 2022 Convention Logo

IFA 2022 Annual Convention

IFA's Annual Convention is franchising's biggest event for business development and personal growth. Whether you're a franchising veteran or just starting out, there are sessions designed for everyone. This is your chance to network and chart the future of the industry.
CFE Credits Available
Yes
February 26 - March 01, 2022
|

San Diego Convention Center
111 W Harbor Dr
San Diego, CA 92101
United States

The Place to Be for Franchise Opportunity, Community, and Transformation in 2022.

We hope to see you in Las Vegas for our 2023 Annual Convention - 2/26-3/1!

Good timing? Good fortune? Your business is built on a combination of hard work and being in the right place at the right time. It’s called OPPORTUNITY, and that’s precisely what you’ll find at the 2022 IFA Annual Convention in San Diego.

As the largest, most relevant conference for the franchise community, this event is curated to take your success to new heights - no matter if you are a franchisor, franchisee, supplier, or working to expand to within franchising.

You’ll find fresh content, robust education tracks, and an unmatched COMMUNITY. Building on the power of gathering in person, we have TRANSFORMED this convention by shaking up the content and programs to match unique learning styles and maximize business development. If you’re in the franchising community, this is THE PLACE TO BE.

 

 

 

 

Agenda

Below is a high-level look at this year's agenda! Please click on "Detailed Agenda" below to see full session titles and descriptions.
Note: this schedule is subject to change. Please note: Unless otherwise stated, the event is taking place at the San Diego Convention Center.
Friday, February 25
Session Title
Registration Desk Open
Time Start
07:30 am
Time End
05:00 pm
Session Title
Concurrent ICFE Special Sessions
Session Summary

*Separate registration and fee applies

Time Start
09:00 am
Time End
05:00 pm
Saturday, February 26
Session Title
Registration Desk Open
Time Start
08:00 am
Time End
06:00 pm
Session Title
ICFE Registration Desk Open
Time Start
08:00 am
Time End
10:00 am
Session Title
OFO Office Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
International Lounge Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
Franchisee Hospitality Lounge Open
Session Summary

*Open to all Franchisee attendees

Time Start
08:00 am
Time End
05:00 pm
Session Title
Emerging Franchisor Bootcamp
Session Summary

*Additional fee applies

Open to the first 500 franchisors with 100 units or less

Location: Manchester Grand Hyatt San Diego 

Time Start
09:00 am
Time End
12:00 pm
Session Title
4 Concurrent ICFE Special Sessions
Session Summary

*Separate registration and fee applies

Time Start
09:00 am
Time End
05:00 pm
Session Title
IFA Foundation Board of Trustees Meeting (Lunch available)
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
12:00 pm
Time End
01:45 pm
Session Title
Annual Leadership Conference (Reception starts at 3:30pm)
Session Summary

*Additional fee applies

Lunch available at 11:45am; Case Study Round tables start at 2:00pm, Reception starts at 3:30pm

Location: Manchester Grand Hyatt San Diego 

Time Start
12:00 pm
Time End
04:15 pm
Session Title
ICFE Board Meeting
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
03:30 pm
Time End
05:00 pm
Session Title
Supplier Forum Advisory Board & Membership Meeting
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
03:30 pm
Time End
04:30 pm
Session Title
Forum Meetings
Session Summary
  • Franchisee
  • Franchisor
  • Location: Manchester Grand Hyatt San Diego 
Time Start
03:30 pm
Time End
05:00 pm
Session Title
New Member & First Time Attendee Briefing
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
04:40 pm
Time End
05:00 pm
Session Title
IFA Committee “Meet Up” Receptions
Session Summary

IFA Committee “Meet Up” Receptions
• Certified Franchise Executives Program
• Diversity Institute: Pride & Black Franchise Leadership Councils
• Franchise Relations Committee
• International Committee
• Legal Legislative Committee
• Legislative Action Group (LAG)
• Marketing & Innovation Committee
• Membership Committee
• VetFran Committee
• Women Franchise Committee

Location: Manchester Grand Hyatt San Diego 

Time Start
04:45 pm
Time End
06:00 pm
Session Title
New Member & First-Time Attendee Reception
Session Summary

*With IFA Committee Meet Up

Location: Manchester Grand Hyatt San Diego 

Time Start
05:00 pm
Time End
06:00 pm
Session Title
Opening Reception
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
06:00 pm
Time End
07:30 pm
Session Title
New Member & First Time Attendee Dine Arounds
Session Summary

*Additional fee applies

Time Start
07:00 pm
Time End
09:00 pm
Session Title
IFA Board Dinner
Time Start
07:00 pm
Time End
09:00 pm
Sunday, February 27
Session Title
Franchise Fitness Time
Time Start
06:00 am
Time End
07:00 am
Session Title
Registration Desk Open
Time Start
07:30 am
Time End
07:00 pm
Session Title
Prayer Breakfast
Session Summary

*Additional registration required

Location: Manchester Grand Hyatt San Diego 

Time Start
07:00 am
Time End
08:15 am
Session Title
OFO Office Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
International Lounge Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
Franchisee Hospitality Lounge Open
Session Summary

*Open to all Franchisee attendees

Time Start
08:00 am
Time End
05:00 pm
Session Title
Opening General Session
Time Start
08:00 am
Time End
10:00 am
Session Title
Morning Break in Exhibit Hall
Time Start
10:00 am
Time End
10:30 am
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
10:30 am
Time End
11:15 am
Session Title
Foundation Community Service Project
Time Start
11:15 am
Time End
05:00 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
11:45 am
Time End
12:30 pm
Session Title
Exhibitor Luncheon
Time Start
12:30 pm
Time End
01:45 pm
Session Title
Intensive Summits
Session Summary
  • DEI Summit 
  • Elements of Successful Franchising
  • Financial Summit
  • Franchise Relations Summit
  • Franchise Development/Sales Summit
  • Franchisee Summit
  • International Summit Pt. 1: International Franchising 101 
  • International Summit Pt. 2: International Unit Economics & Operations
  • Labor Issues Summit
  • Marketing & Innovation Summit
  • Operations Summit   
Time Start
01:45 pm
Time End
03:30 pm
Session Title
Networking Break in Exhibit Hall
Session Summary

*Featuring a coffee talk with Board members at Recharge Lounge

Time Start
03:30 pm
Time End
04:00 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee Advocacy Bootcamp
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
04:00 pm
Time End
05:00 pm
Session Title
Chairman’s Reception with Exhibitors
Time Start
05:00 pm
Time End
06:00 pm
Session Title
CFE Celebration with Graduates
Time Start
05:00 pm
Time End
06:00 pm
Session Title
International Reception
Session Summary

*Open to all Convention attendees

Time Start
06:00 pm
Time End
07:00 pm
Monday, February 28
Session Title
Franchise Fitness Time
Time Start
06:00 am
Time End
07:00 am
Session Title
Registration Desk Open
Time Start
07:00 am
Time End
06:30 pm
Session Title
FranPAC VIP event
Session Summary

By invitation only 

Time Start
07:45 am
Time End
08:30 am
Session Title
Continental Breakfast with Exhibitors
Session Summary

Optional for Exhibitors; Breakfast served until 9

Time Start
07:30 am
Time End
08:30 am
Session Title
OFO Office Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
International Lounge Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
Franchisee Hospitality Lounge Open
Session Summary

*Open to all Franchisees.

Time Start
08:00 am
Time End
05:00 pm
Session Title
General Session
Time Start
08:30 am
Time End
10:00 am
Session Title
Morning Break in Exhibit Hall
Time Start
10:00 am
Time End
10:45 am
Session Title
IFA Foundation Community Service Project
Time Start
10:00 am
Time End
05:00 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
10:45 am
Time End
11:30 am
Session Title
Exhibit Hall Open for Appointments
Time Start
10:45 am
Time End
11:30 am
Session Title
Networking Lunch with Exhibitors
Time Start
11:30 am
Time End
01:30 pm
Session Title
IFA Executive Committee Meeting
Time Start
11:45 am
Time End
01:15 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
01:30 pm
Time End
02:15 pm
Session Title
Afternoon Break in Exhibit Hall
Time Start
02:15 pm
Time End
03:00 pm
Session Title
Exhibit Hall Open for Appointments
Time Start
03:00 pm
Time End
05:15 pm
Session Title
Thought Leadership Roundtables
Session Summary

Formally known as Business Solution Roundtables. There will be three 40 minute rounds of topic driven discussions.

Time Start
03:00 pm
Time End
05:20 pm
Session Title
IFA Block Party
Session Summary

in Exhibit Hall

Time Start
05:00 pm
Time End
06:30 pm
Session Title
FranPAC Happy Hour
Time Start
06:30 pm
Time End
07:30 pm
Session Title
Franchisee Open House Reception & FOY Celebration
Session Summary

*Open to all Franchisees.

Time Start
06:30 pm
Time End
07:30 pm
Session Title
IFA Unplugged
Session Summary

*Closing Party

Location: Manchester Grand Hyatt San Diego 

Time Start
09:00 pm
Time End
12:00 am
Tuesday, March 1
Session Title
Franchise Fitness Time
Time Start
06:00 am
Time End
07:00 am
Session Title
Registration Desk Open
Time Start
07:00 am
Time End
11:30 am
Session Title
IFA Foundation Community Service Project
Time Start
08:00 am
Time End
10:00 am
Session Title
C-Suite Think Tank and Forum Exchange
Time Start
08:30 am
Time End
09:45 am
Session Title
Specialty Seminars
Session Summary

  • Winning the War for Talent: Tapping into the Veteran Pipeline 
  • DEI: Recruiting and Supporting Diverse Entrepreneurs
  • Franchising Gives Bac: Integrating Philanthropy Into Your Franchise's DNA

    

Time Start
08:30 am
Time End
09:45 am
Session Title
Morning Break
Time Start
09:45 am
Time End
10:00 am
Session Title
Closing General Session
Session Summary

*Doors Open at 9:45am; Franchisee of the Year Awards Ceremony.

Time Start
10:00 am
Time End
11:30 am
Session Title
Convention Adjourns
Time Start
11:30 am
Friday, February 25
Session Title
Registration Desk Open
Time Start
07:30 am
Time End
05:00 pm
Session Title
Concurrent ICFE Special Sessions
Session Summary

*Separate registration and fee applies

Time Start
09:00 am
Time End
05:00 pm
Saturday, February 26
Session Title
Registration Desk Open
Time Start
08:00 am
Time End
06:00 pm
Session Title
ICFE Registration Desk Open
Time Start
08:00 am
Time End
10:00 am
Session Title
OFO Office Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
International Lounge Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
Franchisee Hospitality Lounge Open
Session Summary

*Open to all Franchisee attendees

Time Start
08:00 am
Time End
05:00 pm
Session Title
Emerging Franchisor Bootcamp
Session Summary

*Additional fee applies

Open to the first 500 franchisors with 100 units or less

Location: Manchester Grand Hyatt San Diego 

Time Start
09:00 am
Time End
12:00 pm
Session Title
4 Concurrent ICFE Special Sessions
Session Summary

*Separate registration and fee applies

Time Start
09:00 am
Time End
05:00 pm
Session Title
IFA Foundation Board of Trustees Meeting (Lunch available)
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
12:00 pm
Time End
01:45 pm
Session Title
Annual Leadership Conference (Reception starts at 3:30pm)
Session Summary

*Additional fee applies

Lunch available at 11:45am; Case Study Round tables start at 2:00pm, Reception starts at 3:30pm

Location: Manchester Grand Hyatt San Diego 

Time Start
12:00 pm
Time End
04:15 pm
Session Title
ICFE Board Meeting
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
03:30 pm
Time End
05:00 pm
Session Title
Supplier Forum Advisory Board & Membership Meeting
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
03:30 pm
Time End
04:30 pm
Session Title
Forum Meetings
Session Summary
  • Franchisee
  • Franchisor
  • Location: Manchester Grand Hyatt San Diego 
Time Start
03:30 pm
Time End
05:00 pm
Session Title
New Member & First Time Attendee Briefing
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
04:40 pm
Time End
05:00 pm
Session Title
IFA Committee “Meet Up” Receptions
Session Summary

IFA Committee “Meet Up” Receptions
• Certified Franchise Executives Program
• Diversity Institute: Pride & Black Franchise Leadership Councils
• Franchise Relations Committee
• International Committee
• Legal Legislative Committee
• Legislative Action Group (LAG)
• Marketing & Innovation Committee
• Membership Committee
• VetFran Committee
• Women Franchise Committee

Location: Manchester Grand Hyatt San Diego 

Time Start
04:45 pm
Time End
06:00 pm
Session Title
New Member & First-Time Attendee Reception
Session Summary

*With IFA Committee Meet Up

Location: Manchester Grand Hyatt San Diego 

Time Start
05:00 pm
Time End
06:00 pm
Session Title
Opening Reception
Session Summary

Location: Manchester Grand Hyatt San Diego 

Time Start
06:00 pm
Time End
07:30 pm
Session Title
New Member & First Time Attendee Dine Arounds
Session Summary

*Additional fee applies

Time Start
07:00 pm
Time End
09:00 pm
Session Title
IFA Board Dinner
Time Start
07:00 pm
Time End
09:00 pm
Sunday, February 27
Session Title
Franchise Fitness Time
Time Start
06:00 am
Time End
07:00 am
Session Title
Registration Desk Open
Time Start
07:30 am
Time End
07:00 pm
Session Title
Prayer Breakfast
Session Summary

*Additional registration required

Location: Manchester Grand Hyatt San Diego 

Time Start
07:00 am
Time End
08:15 am
Session Title
OFO Office Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
International Lounge Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
Franchisee Hospitality Lounge Open
Session Summary

*Open to all Franchisee attendees

Time Start
08:00 am
Time End
05:00 pm
Session Title
Opening General Session
Time Start
08:00 am
Time End
10:00 am
Session Title
Morning Break in Exhibit Hall
Time Start
10:00 am
Time End
10:30 am
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
10:30 am
Time End
11:15 am
Session Title
Foundation Community Service Project
Time Start
11:15 am
Time End
05:00 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
11:45 am
Time End
12:30 pm
Session Title
Exhibitor Luncheon
Time Start
12:30 pm
Time End
01:45 pm
Session Title
Intensive Summits
Session Summary
  • DEI Summit 
  • Elements of Successful Franchising
  • Financial Summit
  • Franchise Relations Summit
  • Franchise Development/Sales Summit
  • Franchisee Summit
  • International Summit Pt. 1: International Franchising 101 
  • International Summit Pt. 2: International Unit Economics & Operations
  • Labor Issues Summit
  • Marketing & Innovation Summit
  • Operations Summit   
Time Start
01:45 pm
Time End
03:30 pm
Session Title
Networking Break in Exhibit Hall
Session Summary

*Featuring a coffee talk with Board members at Recharge Lounge

Time Start
03:30 pm
Time End
04:00 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee Advocacy Bootcamp
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
04:00 pm
Time End
05:00 pm
Session Title
Chairman’s Reception with Exhibitors
Time Start
05:00 pm
Time End
06:00 pm
Session Title
CFE Celebration with Graduates
Time Start
05:00 pm
Time End
06:00 pm
Session Title
International Reception
Session Summary

*Open to all Convention attendees

Time Start
06:00 pm
Time End
07:00 pm
Monday, February 28
Session Title
Franchise Fitness Time
Time Start
06:00 am
Time End
07:00 am
Session Title
Registration Desk Open
Time Start
07:00 am
Time End
06:30 pm
Session Title
FranPAC VIP event
Session Summary

By invitation only 

Time Start
07:45 am
Time End
08:30 am
Session Title
Continental Breakfast with Exhibitors
Session Summary

Optional for Exhibitors; Breakfast served until 9

Time Start
07:30 am
Time End
08:30 am
Session Title
OFO Office Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
International Lounge Open
Time Start
08:00 am
Time End
05:00 pm
Session Title
Franchisee Hospitality Lounge Open
Session Summary

*Open to all Franchisees.

Time Start
08:00 am
Time End
05:00 pm
Session Title
General Session
Time Start
08:30 am
Time End
10:00 am
Session Title
Morning Break in Exhibit Hall
Time Start
10:00 am
Time End
10:45 am
Session Title
IFA Foundation Community Service Project
Time Start
10:00 am
Time End
05:00 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
10:45 am
Time End
11:30 am
Session Title
Exhibit Hall Open for Appointments
Time Start
10:45 am
Time End
11:30 am
Session Title
Networking Lunch with Exhibitors
Time Start
11:30 am
Time End
01:30 pm
Session Title
IFA Executive Committee Meeting
Time Start
11:45 am
Time End
01:15 pm
Session Title
Education Tracks
Session Summary

Education Sessions will be available in the below Tracks

  • Emerging Franchisor
  • Finance
  • Franchise Development
  • Franchisee
  • Industry/Trends
  • International
  • Marketing
  • Operations
Time Start
01:30 pm
Time End
02:15 pm
Session Title
Afternoon Break in Exhibit Hall
Time Start
02:15 pm
Time End
03:00 pm
Session Title
Exhibit Hall Open for Appointments
Time Start
03:00 pm
Time End
05:15 pm
Session Title
Thought Leadership Roundtables
Session Summary

Formally known as Business Solution Roundtables. There will be three 40 minute rounds of topic driven discussions.

Time Start
03:00 pm
Time End
05:20 pm
Session Title
IFA Block Party
Session Summary

in Exhibit Hall

Time Start
05:00 pm
Time End
06:30 pm
Session Title
FranPAC Happy Hour
Time Start
06:30 pm
Time End
07:30 pm
Session Title
Franchisee Open House Reception & FOY Celebration
Session Summary

*Open to all Franchisees.

Time Start
06:30 pm
Time End
07:30 pm
Session Title
IFA Unplugged
Session Summary

*Closing Party

Location: Manchester Grand Hyatt San Diego 

Time Start
09:00 pm
Time End
12:00 am
Tuesday, March 1
Session Title
Franchise Fitness Time
Time Start
06:00 am
Time End
07:00 am
Session Title
Registration Desk Open
Time Start
07:00 am
Time End
11:30 am
Session Title
IFA Foundation Community Service Project
Time Start
08:00 am
Time End
10:00 am
Session Title
C-Suite Think Tank and Forum Exchange
Time Start
08:30 am
Time End
09:45 am
Session Title
Specialty Seminars
Session Summary

  • Winning the War for Talent: Tapping into the Veteran Pipeline 
  • DEI: Recruiting and Supporting Diverse Entrepreneurs
  • Franchising Gives Bac: Integrating Philanthropy Into Your Franchise's DNA

    

Time Start
08:30 am
Time End
09:45 am
Session Title
Morning Break
Time Start
09:45 am
Time End
10:00 am
Session Title
Closing General Session
Session Summary

*Doors Open at 9:45am; Franchisee of the Year Awards Ceremony.

Time Start
10:00 am
Time End
11:30 am
Session Title
Convention Adjourns
Time Start
11:30 am
IFA MEMBER FRANCHISOR OR SUPPLIER
1150
$
FRANCHISEE
299
$
NON-MEMBER FRANCHISOR OR SUPPLIER
2450
$

Location & Travel

IFA's 2022 Annual Convention will take place at the San Diego Convention Center in San Diego, CA; A few sessions will also take place at the Manchester Grand Hyatt San Diego. IFA will have room blocks available at 3 hotels near the convention center - Manchester Grand Hyatt San Diego; Marriott Marquis San Diego Marina; Omni San Diego Hotel. Booking within the IFA room blocks is now open and will close on February 16, 2022 or when a room block is full - whichever comes first!

Pricing for the room blocks are as follows:
Manchester Grand Hyatt San Diego - $295/night +tax
Marriott Marquis San Diego Marina - $279/night +tax
Omni San Diego Hotel - $265/night +tax

Please Note: NO third party vendors are authorized to sell our convention attendee list, and NO third party vendor is authorized to book hotel rooms through our room block. Be sure to book your reservations for IFA's Convention through the website and phone number listed towards the bottom of this web page or directly through the hotel of choice. Don't be fooled by offers from third party sources indicating that they are officially booking rooms or selling attendee lists for the IFA Convention - they are NOT affiliated with IFA or our convention. Buyer beware many of these offers are fraudulent attempts to solicit money from you for a non-existent reservation or list.

Exhibitor & Sponsorship Opportunities

FAQs

To contact the IFA Conferences Department, please email
events@franchise.org or call 202-662-0763.

WHAT ARE THE COVID-19 SAFETY PROTOCOLS FOR THE CONFERENCE CITY AND VENUE?

What is included in the registration fee?

I'm not an IFA member, how do I join and get a free pass?

Want to reserve an exhibit booth?

What are the future dates of IFA's Annual Convention?

What is the cancellation policy?

Please Note: NO third party vendors are authorized to sell our convention attendee list, and NO third party vendor is authorized to book hotel rooms through our room block. Be sure to book your reservations for IFA's Convention through the website and phone number listed towards the bottom of this web page or directly through the hotel of choice. Don't be fooled by offers from third party sources indicating that they are officially booking rooms or selling attendee lists for the IFA Convention - they are NOT affiliated with IFA or our convention. Buyer beware many of these offers are fraudulent attempts to solicit money from you for a non-existent reservation or list.

Resources

All of your questions on our 2022 Convention hotel, the San Diego area and any other things related to the Convention can be answered here!