About Woodcraft Supply Corp
Woodcraft retail stores trace their history to the late 1920's, to a small one-room shop in Boston's North End, where a small store began providing area cabinetmakers with the kinds of essential tools they could not find elsewhere. Woodcraft stores have continued to supply the specialized tools needed by professional woodworkers and skilled craftsmen and hobbyists. Woodcraft’s comprehensive retail selection of woodworking tools and equipment is now one of the nation's largest and most versatile. Woodcraft is not just committed to quality woodworking tools and supplies, but we are firmly committed to the education of woodworkers, equipping them to achieve the best results possible. Woodcraft teaches over 13,000 classes a year to a little over 50,000 students.
Woodcraft customers appreciate the value of purchasing quality woodworking products. As a Woodcraft Franchisee, you will join with our existing stores, Internet, and catalog for tremendous buying power. Woodcraft Supply acts as your warehouse, importer, supplier and distribution center, allowing you to concentrate on your store. You will also be a direct distributor of the major tool manufacturers like Delta, Porter-Cable, DeWalt, Jet, Powermatic, Fein, Festool, Steel City, Rikon and many more. Woodcraft Supply, LLC is also the exclusive United States distributor of Pfeil® SwissMade® carving tools, arguably the finest quality tools in the world. In addition, you will sell premium proprietary products such as tools, finishes, and other supplies under the WoodRiver and Pinnacle labels. In fact, our product development managers are constantly looking for new items either to introduce, or to have manufactured for Woodcraft.
All Areas of Support:
Training
You will be provided with comprehensive training at Woodcraft headquarters, and then additional training at your site immediately prior to and during commencement of operations. Over a period of 2 to 3 weeks, you will receive the attention and support necessary to help you learn your new business. Additional on-site training at your store location is geared toward helping you manage your new business. Not only do we provide you with the necessary training, we train your employees directly at your store!
Site Selection
Proper site selection is extremely important for Woodcraft stores. Woodcraft personnel will assist you with site selection advice and lease/purchase negotiations. Whether your new location is a strip-center remodel or a new construction project, Woodcraft personnel will help you all the way. Our process begins with a comprehensive analysis of your market. We then contact a national commercial real estate firm to assist us in the actual site search process and concluding with our personnel reviewing sites with you. We even design and layout the interior store space for you.
Decor and Design
The distinctive layout of a Woodcraft facility is designed to take customers through the store in a logical progression of needs and products most frequently sought.
The Woodcraft franchise organization has retail specialists who have extensive knowledge in retail store design. In addition, Woodcraft management has vast experience in the retailing of woodworking equipment and supplies. This information is provided to you directly, through the Operations Manual, verbal and written communications, and on-site visits from Woodcraft Franchise, LLC personnel throughout your franchise term. You're never alone!
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