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Wild Birds Unlimited, Inc. Franchise Information

Business Established: 1981
Franchising Since: 1983
Franchised Units: 288
Company Owned Units: 0
Start-up Cost: $30,000 to $50,000
Total Investment: $96,997 to $165,295

Offering Financial Assistance
WBU, Inc. is a member of the SBA Registry, has a bank credit report available to lenders and works with BoeFly, Guidant, and Benetrends to assist new franchisees in financing the start up costs associated with joining the WBU system.

Special Incentives
VetFran Participant

VetFran Incentive
We will offer 15% off the franchise fee.



We support the original, largest retail franchise system specializing in bringing people and nature together through backyard birdfeeding and the enjoyment of the outdoors.

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Paul Pickett
VP of Franchise Development
Cheryl Miller
Franchise Development Administrator
11711 N. College Avenue
Suite 146
(888) 730-7108
(317) 571-7100
(317) 208-4050

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Franchisees receive ongoing, comprehensive training - on site and at headquarters - including business planning, site/lease analysis, financial management, marketing, purchasing, HR, information systems, and complete operational support.

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Franchisees must appreciate nature and enjoy teaching customers how to attract and enjoy wildlife. Franchisees are owner/operators and are awarded franchises based on their entrepreneurial spirit, management skills, and financial abilities.

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