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Franchise and Professional Athletic Group Team Up to Promote Sound Business Skills Among Athletes

For immediate release
Contact: Alisa Harrison, 202-628-8000
aharrison@franchise.org

WASHINGTON—April 6, 2010—The International Franchise Association and the Allied Athlete Group (AAG) today announced a joint educational partnership titled Allied Athlete Group|IFA Franchise Summit 10’ to help expose professional athletes to viable business opportunities in franchising.

“We are thrilled to partner with AAG to provide an educational platform for athletes interested in acquiring franchises,” said IFA Director of Education and Diversity Miriam Brewer. “This summit is primed to become a landmark event by exposing professional athletes to the opportunity and long-term stability that franchising can provide.”

“By partnering with the IFA, we can leverage the expertise of leading franchise companies to bring the power of franchising to professional athletes,” said Michael Stone, CEO and founder of Allied Athlete Group. “AAG is committed to providing its members with resources that will maximize their opportunities to create generational wealth.”

Everyone has seen the often mentioned but quickly dispelled statistic that eight out of every 10 NFL athletes are financially strained two years after retiring. Poor business decisions and a lack of proper guidance is the main factor contributing to the inability of professional athletes to create and maintain generational wealth.

Brewer explained that franchising provides opportunities for entrepreneurs to get into business for themselves but not by themselves. Acquiring a franchise provides the ability to buy into an established brand and system and receive the training and support that helps many become successful business owners. Franchising is an important contributor to our nation’s economy. Over 900,000 franchise businesses across 90 different business categories provide over 20 million jobs and create $2.3 trillion in economic output. 

The Allied Athlete Group|IFA Franchise Summit 10’ is scheduled for July 12-14 in Atlanta. Major franchise brands will provide information about franchising and what needs to be considered before purchasing a business. For more information, contact Phillip Boykin: 1.866.378.1813 ext. 3 or by e-mail at pboykin@alliedathletegroup.com.

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About Allied Athlete Group
Allied Athlete Group (AAG) is a private membership club for professional athletes. AAG provides a structured platform for athletes and businesses to connect. AAG seeks to partner with other professional and executive organizations to create synergistic relationships that generate educational, investment, networking and branding solutions to enhance the lifestyles of its members. Allied Athlete Group is based in Atlanta, Ga. but has a membership that spans across the nation.

About the International Franchise Association
The International Franchise Association is the world’s oldest and largest organization representing franchising worldwide. Celebrating 50 years of excellence, education and advocacy, IFA protects, enhances and promotes franchising through government relations, public relations and educational programs. Through its awareness campaign highlighting the theme, Franchising: Building Local Businesses, One Opportunity at a Time, IFA promotes the 21 million jobs and $2.3 trillion of economic activity generated by franchising. IFA members include franchise companies in over 90 different business format categories, individual franchisees and companies that support the industry in marketing, law and business development.

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