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OCTOBER EVENT SHOWCASES FRANCHISING AS A WAY TO OWN YOUR OWN BUSINESS

For immediate release
Contact: Alisa Harrison, 202-628-8000
aharrison@franchise.org
www.twitter.com/IFADC

Public Invited to Visit with More Than 150 Franchise Companies

WASHINGTON, D.C. Aug. 21, 2009 – As the U.S. economy begins to recover from the worst recession since World War II, many are looking for new career options that put them more in control of their livelihoods.  Franchising could be the answer.

For investors on the West Coast, the opportunity to investigate more than 150 franchise companies offering a wide range of concepts and investment levels will be available during the West Coast Franchise Expo Oct. 2-4 at the Los Angeles Convention Center.

Studies show that more than 900,000 franchised establishments operating in the United States provide over 21 million jobs and contribute $2.3 trillion to the economy.  In California alone, there are over 97,000 establishments that provide nearly 2.3 million jobs and generate $285.8 billion in economic output.

The three-day event, sponsored by the International Franchise Association (IFA) and produced by MFV Expositions, will showcase familiar brands of mature systems ranging from H & R Block, Baja Fresh Mexican Grill to ValPack to The UPS Store. 

“Franchise ownership helps people get into business for themselves but not by themselves,” said IFA President & CEO Matthew Shay.  “The West Coast Franchise Expo is a great opportunity to learn more about franchising and the varied opportunities that are available.”

The diversity of the companies slated to exhibit their brands suit a wide range of small-business candidates.  The unique business categories include hotels, spa services, children’s learning, tax services and a variety of food concepts.  The trade show also features face-time with company representatives who can discuss any aspect of their concepts with potential investors.

The expo also includes an array of free and fee-based seminars for prospective investors, as well as educational programs for current franchise professionals seeking to sharpen their industry skills and pursue accreditation through the Institute of Certified Franchise Executives.  Small-business entrepreneurs who are considering franchising their enterprises can take advantage of the paid symposium “Franchising Your Business,” taught by industry experts who have helped numbers of owners adapt the franchising concept to their companies.

Veterans are offered free entry into the show, as well as a free seminar specifically designed to address their questions about franchise ownership.  IFA’s “VetFran” program aids veterans in acquiring franchises through the voluntary efforts of nearly 400 companies that are members of the association.  More than 1,400 franchises have been sold to veterans through the program since 2002.  Many VetFran participating companies will be on exhibit during the show.

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About The International Franchise Association
The International Franchise Association, the world’s oldest and largest organization representing franchising, is the preeminent voice and acknowledged leader for the industry worldwide. Approaching a half-century of service with a growing membership of more than 1,200 franchise systems, 10,000-plus franchisees and more than 500 firms that supply goods and services to the industry, IFA protects, enhances and promotes franchising by advancing the values of integrity, respect, trust, commitment to excellence, honesty and diversity. For more information, visit the IFA Web site at www.franchise.org.

Editor’s Note:  For Expo details, visit http://wcfexpo.com/index.cfm 
Press credentials for the West Coast Franchise Expo are available for legitimate media outlets, limit two per company. Send requests to aharrison@franchise.org