Bookmark and Share


For immediate release
Contact: Alisa Harrison, 2002-628-8000

WASHINGTON, Feb. 14—Brian B. Schnell, CFE, leader of Faegre & Benson’s franchise team, today was honored for extraordinary leadership by the International Franchise Association’s Women’s Franchise Committee and presented the Crystal Compass.

The IFA's Women's Franchise Committee bestows its Crystal Compass upon an individual within the franchising community who epitomizes the ideals of leadership. Recipients of the Crystal Compass have earned reputations for leadership by making significant contributions within their respective franchise organizations, the franchising community in general and in their local communities.  Schnell is the first male to receive the honor , which was presented during the association’s 49th annual convention being held in San Diego.

Schnell counsels emerging and mature franchisors in a variety of industries as it relates to all aspects of their franchise programs.  He serves as the lead corporate franchise lawyer for more than 80 companies and combines keen legal experience with a passion for and understanding of the industry.  With more than 20 years of experience, he is knowledgeable in such areas as structuring franchise programs, drafting and registering franchise disclosure documents, franchise sales compliance, earnings claims, lead-referral networks, product distribution and vendor programs, system expansion, franchisee advisory councils, trademark and brand protection, national accounts, standards compliance, transfers and assignments, default and termination and international expansion.

Schnell’s professional affiliations including past chairman of IFA’s Supplier Forum, and as a member of IFA’s Awards, Convention, Legal/Legislative and Membership committees.  He is a trustee of the IFA Educational Foundation and the Franchise Advisory Board for WomenVenture, a support organization for women to start and grow their businesses or develop new career paths.  He has received professional recognition from Franchise Law, The Best Lawyers in America; International Who’s Who of Franchise Lawyers, Super Lawyers from Franchise/Dealership in 2003 and 2008; and America’s Leading Lawyers for Business from Chambers USA in 2008.  


About the International Franchise Association
The International Franchise Association, the world’s oldest and largest organization representing franchising, is the preeminent voice and acknowledged leader of the industry worldwide.  Approaching a half-century of service with a growing membership of more than 1,300 franchise systems, 10,000-plus franchisees and more than 500 firms that supply goods and services to the industry, IFA protects, enhances and promotes franchising by advancing the values of integrity, respect, trust, commitment to excellence, honesty and diversity.  For more information, visit the IFA Web site at

Editor’s Note: To request a JPG of Brian Schnell, CFE, contact the IFA Media Relations Department at 202-628-8000.  CFE is a designation of the IFA Educational Foundation’s Institute of Certified Franchise Executives.  To learn more about CFE programs, visit