Franchising World

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Ronald E. Harrison Award Winner Steve Romaniello, CFE February 1, 2010

This award was created to recognize organizations or individuals who have made significant contributions to minorities in franchising.

Recipient of the William Rosenberg Leadership Award

Experience “Going Green” Savings February 1, 2010

No matter where you stand on the issue, many organizations and individuals are discovering that it pays to be green.
By Eric Haley

Key Steps to Event Marketing February 1, 2010

Hosting events attracts prospective customers or grows deeper relationships with its existing customers. By Kevin O'Brien

CAUTION: Your Brand May Appear Larger Than You Think February 1, 2010

Create a process to strengthen your image to better connect with your customer and potential franchise.
By Scott Iverson

Content-driven e-communications can strengthen customer retention and engagement.
BY Kimo Kong

Social Media Policy—Do You Need it? February 1, 2010

Developing a social media plan or company guidelines is becoming the key discussion topic at franchise meetings and conferences.

Often franchisors require that their international agreements be substantially the same as those which they use in their home countries. By Frank Zaid

2010 Annual Franchise Development Report Available February 1, 2010

It highlights the latest trends and recruitment intelligence in franchising.

Every franchisor should be well-equipped to generate meaningful take-away at your next franchise system convention.
By Linda Goldman

Former two-term President George W. Bush to address General Session.

A franchise executive with extensive business and CPA experience takes association helm.

Entrepreneur of the Year Award Winner Shelly Sun, CFE February 1, 2010

First presented in 1982, this award is conferred upon an individual who is currently building a successful business venture.

Bonny LeVine Award Winner Melanie Bergeron, CFE February 1, 2010

The award was created in memory of IFA member Bonny LeVine in recognition of her outstanding accomplishments and role model for women in the franchising ...
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Businesswoman Saunda Kitchen Honored For Outstanding Leadership February 1, 2010

The Crystal Compass Award

IFA History: Presenting a Legal Perspective February 1, 2010

A new series will amplify the contributions of IFA’s leaders and notable franchise brands.

Make Plans for Tax Hikes— They’re Coming February 1, 2010

Methods available to accelerate income into 2010 should be considered because the rates may never be this low again.
By Bruce S. Schaeffer

IFA Urges Passage of Small-Business Proposals February 1, 2010

IFA organized a support letter signed by 55 other business trade groups calling for swift action by Congress on legislation to increase access to credit ...
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50th Convention Has International Flare February 1, 2010

President and CEO's Column
By Matthew Shay

Access to credit for franchise businesses remains top issue in 2010.

Hall of Fame Award Winner Robert A. Funk February 1, 2010

IFA’s oldest and most prestigious award.

Some of the most effective methods of rewarding outstanding performers involve little or no money.
By Elizabeth (Betsy) Murray and Robyn Rusignuolo

Reform of European Union Rules on Distribution January 1, 2010

The European Union antitrust rules on the distribution of goods are under reform.
By Nick Pimlott and Martin Mendelsohn, Ph.D.

Welcome five franchise executives who will supplement the association’s primary leadership group.

Our vision for 2010, our accomplishments of 2009.
By Miriam Brewer

China: 2010 and Beyond January 1, 2010

A year ago, eyes were on two countries: the US and China, the two drivers of growth for the last quarter century. By Philip Zeidman

Half of franchise business leaders cite access to credit as top concern

IFA to Launch “Fran-Guard” Compliance Program January 1, 2010

Greatly expanded franchise sales management and compliance program to be unveiled during 50th IFA Annual Convention.
By Geoff Hill, CFE

Many a franchisee and franchisor have grown their businesses because of a mentorship program.
By Harvey H. H. Homsey

Making the Case for Grassroots Advocacy January 1, 2010

IFA President and CEO's Column
By Matthew Shay

This brief history of IFA will be expanded throughout 2010 with a continuing series of articles which will amplify the contributions of the leaders and ...
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2010 IFA Executive Committee and Board of Directors January 1, 2010...
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Former President George W. Bush to Headline 50th Annual Convention January 1, 2010

Thousands of franchise industry leaders will gather in San Antonio Feb. 5-8 for a milestone event.

Georgia statutes governing non-competes must be revamped.
By Troy Flanagan

Start 2010 by Meeting New Prospects in Miami Beach January 1, 2010

As the gateway to Latin America, Miami provides a perfect backdrop for FES.
By Joel Goldstein

Will your company be better off tomorrow if you make different decisions?
By Jason P. Zickerman, CFE

Fit at 50 December 1, 2009

IFA President and CEO's Column
By Matthew Shay

Congress continues to debate legislation that addresses this confusion for corporate taxpayers.
By Troy Flanagan

FranPAC Report Card: December 2009 December 1, 2009

IFA’s current financial support to candidates for federal office as of mid-October is reflected in the following “report card.”
By Victoria Adams

Who Provides FPRs and What Do They Tell Us? December 1, 2009

By Peter Schwarzer

IFA urges Congress to take the next step and pass the legislation.

Orchestrating memorable experiences or events for customers is an effective way to differentiate your product or service from others.
By David Gabri

FASB established the ASC as the source of authoritative accounting principles for financial statements in conformity with generally accepted accounting principles.
By Rebecca Godkin

Private Labeling: Adding New Revenue Streams December 1, 2009

Franchisors can develop private label programs to create new revenue streams for franchisees and the corporate office.
By Greg S. Jones

SBA continues to find ways to streamline its programs to provide maximum benefit to franchisees and franchisors.
By Karen G. Mills

Hiring Key Management During a Tight Economy December 1, 2009

Structure the strongest franchise management team to reach the next levels of growth.
By Douglas T. Kushell

Franchisors should be prepared to go above and beyond.
By Tom Wood

Social Networking in Less Than an Hour A Day December 1, 2009

The upside of social networking fully outweighs the challenges.
By Cynthia Gartman, CFE

Planner-to-Planner Tips For Site Visits November 1, 2009

By being fully prepared you’ll determine if it is the ideal location for your group.
By David Gabri

Giving Thanks to Our Veterans November 1, 2009

IFA President and CEO's Column
By Matthew Shay

Social Media: Buzzing Your Annual Gathering November 1, 2009

Web-based social media tactics are a great way to foster connections.
By Steve Friedman

ADP-sponsored event timed perfectly to reach an attentive Congress.

Tax credit for franchisors who offer a discounted initial franchise fee to qualified military veterans who purchase a franchise.
By Jason Straczewski

Army Lt. Vincent Nicholson balances military quartermaster duties with the demands required of The Entrepreneur’s Source franchisee.

Creating Brand Awareness Through Presence Marketing November 1, 2009

Remember to continue to weave your brand personality into everything you do.
By Nick Mavrick

The franchisor and the licensee need the chance to make an acceptable return on investment.
By William Edwards, CFE and Robert Shaw, CFE

Thinking Beyond Star Power To Boost Your Next Event November 1, 2009

The Key Roles of Strategy, Content, and Innovation
By Mark French

Field Reps: The Link to Corporate November 1, 2009

A good field representative is both a student and a reporter.
By Joe Bourdow, CFE

IFA Convention: Tools to Chart a Positive Course November 1, 2009

A particularly significant and memorable IFA Annual Convention.
By Laura Fenwick

Celebrate IFA’s first 50 years and building for the next 50.
By Laura Fenwick

Some Assembly Required October 1, 2009

Franchisors and franchisees can accomplish extraordinary results in a predictable and reliable way.
By Brian Schnell, CFE and Rony Szleifer

IFA Recommends SBA Lending Increase October 1, 2009

Throughout the year, the association has worked hard to educate lawmakers.
By Jason Straczewski

Addressing Health, Quality-of-Life Issues October 1, 2009

One of the most promising developments in recent years is the use of franchising to meet pressing health and quality-of-life issues.
By Michael ...
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Creating a 360-degree View of Your Franchisees October 1, 2009

It’s the way to long-term success and profitability.
By Mike Snyder

Help Veterans Owns Franchises Act (HR 2672)
By Troy Flanagan

FranPAC Report Card October 2009 October 1, 2009

By Victoria Adams

Fourth annual Franchise Expo South caters to an international population and offers exhibitors access to top franchise talent.
By Joel Goldstein

Finding Opportunities in Challenging Times October 1, 2009

Despite the adversity that the business community has experienced this past year, many are finding opportunities in this down economy.
By Matthew Shay

If a company wants to expand its brand successfully on a global basis, it must be pro-active.
By David Solomon

Market Research Costs How Much? October 1, 2009

With the advancement of technology, research and testing is now affordable.
By Prit Sen

New initiative designed to build local relationships, one opportunity at a time.
By Meredith Nethercutt

Building Better Local Marketers October 1, 2009

Enabling franchisees to translate national marketing strategy into local execution.
By Pete Gombert

Retain Talent Today for Success, Stability Tomorrow October 1, 2009

Make no mistake, for many organizations cost containment is, and should be, of utmost concern.
By Sandy Mazur

Better Lease Terms Strengthen Your Retail Brand October 1, 2009

Take advantage of the best tenant market in decades to build stronger franchisees and a solid franchise system.
By Stuart Johnson

Multi-Unit Growth Through Multiple Brands October 1, 2009

Multiple franchise options offer unlimited potential for both franchisors and their franchisees.
By Christopher M. Grandpre

Ex-Im Bank’s financing is more critical and useful than ever before in the current economic crisis.
By John Richter

Following Postal Regulations Can Save Lots of Money September 1, 2009

By Joel Vogel

Troubled Franchisees: Franchisor to the Rescue? September 1, 2009

Weathering the current economic storm requires clear, level-headed thinking and a strategic process for action.
By John E. Berg and Ryan R. Palmer

Purchasing cooperatives can provide a vast benefit when used properly.
By Keith Miller and Barry Miller

Can Payroll Outsourcing Work For You? September 1, 2009

Save time and resources with a payroll partner.
By Deepak Mehta

New York Extends Deadlines of New Franchise Rules September 1, 2009

IFA’s concerns considered as N.Y. tax and finance department reviewed new franchise rules.
By Troy Flanagan

What a Difference a Year Makes September 1, 2009

IFA President and CEO's Column
By Matthew Shay

An effective compliance management program starts at the first meeting, embraces reasonable discretion and promotes creative solution.
By Rajiv K. Trivedi

Should You Roll Out Initiatives In Troubled Times? September 1, 2009

New initiatives may seem even more difficult when the economic times are tough.
By Tim Shuy

Maximize Resources, Minimize Legal Costs September 1, 2009

The key to minimizing legal expenses is understanding that lawyers have to sell their time.
By H. Michael Drumm

If you miss this opportunity, there may not be another one anytime soon.
By Caroline Chicoine and Keri McWilliams

Franchise advertisers benefit from the continuing trend among viewers toward cable programming.
By Andrew Capone

Experienced franchise players can continue their success and those new to franchsing can ensure a bright future.
By Linda Burzynski, CFE

Boosting Your Leads with Web Analytics August 1, 2009

Web analytics are extremely organized reports that just need to be explained.
By Boris Bugarski

Driving Leads Through Mobile Internet Technology August 1, 2009

Mobile Internet marketing offers the next wave of inbound, localized and personalized marketing.
By Jeremy LaDuque

Local Clicks, Instant Connections August 1, 2009

How franchisors and franchisees can enhance online search marketing strategies with Voice-Over-Internet Protocol.
By Steve King

The Five “Cs” That Can Drive Buyer Power August 1, 2009

“Commerce, Community, Communication, Compliance and Compensation” are the Five “Cs” that should be a part of every franchisor’s vendor program.
By Doyle James, ...
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Health-Care Reform Should Be a Win for Everyone August 1, 2009

IFA President and CEO's Column

August 2009 Franchising World August 1, 2009

Technology: Driving Growth and Profitability

Lead Generation And the Internet July 1, 2009

Franchisors will watch for the most successful yet cost-efficient ways to get their concepts in front of target audiences.
By Nigel Mayne

Setting the Course for the Next Half Century July 1, 2009

The President and CEO's Column

Launching a company store can empower franchisees to take advantage of branded materials while assuring system consistency.
By Greg Muzzillo, CFE

Extend Your Reach with E-mail Marketing July 1, 2009

Spending your marketing dollars wisely and developing a strategy that includes both your current customers and new customers.
By Kevin O'Brien

On the G.R.O.W: What Retailers Should Do Now July 1, 2009

Identify the stores that are performing well, and then pinpoint the variables that contribute to that success.
By Charles Wetzel

Creating Recession-Ready Financing Options July 1, 2009

Do not be afraid to invest in new financing programs that will keep your brand moving forward.
By Peter Taunton

Assisting Franchisees in Financial Stress July 1, 2009

Create a good working relationship with the franchisee based on mutual understanding and protect your interests.
By Doug R. Pendergast, CFE

Break-even analysis provides a quick and easy tool to screen opportunities, glean competitive information and benchmark operations.
By Chris Reilly

Public Affairs Conference Founding Sponsor and Franchisee of the Year Awards Sponsor

Evaluating Franchisees for Multi-Unit Growth July 1, 2009

Identifying high-performing operators as potential multi-unit operators can be accomplished by implementing a comprehensive evaluation system.
By Norm Murdock, CFE

What the Heck is “Social Media?” July 1, 2009

Are you taking advantage of social media? Are you really “Web 2.0?”
By Sally Facinelli, CFE

Cutting your marketing budget is akin to being in a war and cutting your budget for bullets.
By David LaBonte

Stand Out From the Competition July 1, 2009

Don’t let the competition turn your business into a commodity brand.
By Janet Muhleman, CFE

Budgeting for International Expansion July 1, 2009

Lots of alternatives, but all require serious research and planning.
By William Se Sante, CFE

Learn financing tips and best practices from the industry’s top financial experts.
By Joel Goldstein

Search marketing is an effective method for generating sales.
By Jeff Stibel

The IFA’s current financial support to candidates for federal office as of mid-May is reflected in the following “report card.”

July 2009 Franchising World July 1, 2009

Are your leads generating new franchisees, customers?

Five factors for franchisors to examine when considering private equity.
By Steve Romaniello, CFE

Flagship publication is also available in digital form.

Seventeen area franchise leaders gathered to listen, learn and share best practices during these challenging economic times.
By Alisa Harrison

U.S. Senate Majority Leader Harry Reid told IFA Pres. and CEO Matthew Shay that a new small-business stimulus package to be released within six weeks.

The Entrepreneurial Climate: 2009 and Beyond June 1, 2009

It seems clear that the ingredients for an entrepreneurial boom are in place.
By Brian Miller, CFE

Social Networking: It’s Not Just for Kids June 1, 2009

The President's and CEO Column
By Matthew Shay

To assist minority candidates in searching and obtaining financing, there are similarities to doing the same for non-minority candidates.
By Aslam Khan

Inspiring stories about six committed and creative minority franchisees who offer insights for all operating in a challenging environment.

A new executive’s key to future success should include participation and inclusion.
By Paul Mangiamele

Change is unavoidable and being flexible may be the key to long-term, sustainable success.
By Maria D'Ambrosio

Has your franchise system researched buying powers lately of racial and ethnic minorities?
By Miriam L. Brewer

Ending Credit Logjam Will Create More Jobs June 1, 2009

New report makes case for new small-business lending policies.

Nurturing Multi-Unit Operators to Success April 1, 2009

Nurturing multi-unit operators requires training, guiding and nourishing them on the path to success.
By Mark Kartarik

April 2009 Franchising World April 1, 2009

Using Multi-Unit Franchising to Expand the Brand

Minimize the Messages, Multiply the Messengers April 1, 2009

Giving employees direction on priorities will mobilize your organization and benefit the entire organization.
By Todd Hansen

The President and CEO's Column
By Matthew Shay

Have the courage to reinvent your franchise.
By Ben Carcio

Selecting the best international partner underpins the essence of franchising.
By Charlie Weeks

Congress will likely consider legislative measures to mandate a minimum amount of employer-provided paid sick leave in 2009.
By Jason Straczewski

The Business Activity Tax Simplification Act April 1, 2009

Congress expected to address economic nexus confusion.
By Troy Flanagan

The MinorityFran program will also be reaching different cities this year.

A challenging but rewarding growth strategy.
By Rocco Fiorentino, CFE

Your franchisees should be thriving with new customers, even in a challenging economic environment.
By John Lee

The prospect of a government investigation into FCPA violations is frightening. By Eric L. Yaffe and Ashley M. Ewald

How Multi-Unit Operations Boost a Franchise April 1, 2009

The benefits far outweigh the challenges.
By Carolyne Chalupnik, CFE

All Aboard the “Brandwagon” April 1, 2009

Online video becomes the hot ticket for franchisees to increase customers in tough economic times.
By Kurt Weinsheimer

Healthy relationships are the backbone of any successful business.
By Jim Squire, CFE

Cash Falling Through The Cracks? April 1, 2009

By evaluating existing systems and practices, cash that could fall through the cracks can be recovered.
By Christine Specht

The Brighter Side Of Tax Day April 1, 2009

There is money out there begging to be claimed.
By Stan Friedman, CFE

The proposed rule change would immediately devalue many small businesses.

The State of FRANCHISING: 2009 January 1, 2009

We're going to see a rise in closed units as higher operating costs root out inefficient and underperforming units.
By Darrell M. Johnson, CFE
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