East Coast Wings & Grill is a company built with a dedicated team committed to excellence with pride and belief in a finely tuned system and over 100 years of combined casual dining experience. East Coast Wings & Grill continues to be an industry leader in local and regional tastes, trends, styles and most of all - wing innovation. All these add up to providing customers with the ultimate dining experience and drives success for our restaurants, our franchisees and our brand. Variety is the spice of life, and our menu is no exception. Not only do we offer succulent salads, stuffed wraps, delicious burgers, ribs and sandwiches, but we are the only fast casual wing restaurant concept to offer over 675 combinations of flavors and 9 heat levels – not to mention our nationally recognized novelty item, the Insanity Wing.
We don’t dish out made-to-order expansion plans that leave you hungry. Item 19 of our FDD serves up hearty facts that will satisfy any franchise appetite. If you have a desire to succeed by being part of a proven system with a committed team, then here is a taste of what you will experience as an East Coast Wings & Grill franchisee:
Proprietary Information
- Brand Standards Guide with Use of trademarks, logos and trade names
- Full set of operational and training binders
- Professional Training for use of proprietary recipes, sauces and spices
- Protected radius territory
Beginning
- Site selection and lease negotiation assistance
- Construction and site build out planning
- Recruiting and hiring assistance
- Preferred vendor set up
Training
- Front Operations
- Back Operations
- Classroom and menu
- Pre-opening and Ongoing as necessary
- Administrative and financial management
Operations support
- Field inspections for quality control
- Ongoing training
- Net-based reporting
Marketing and Promotions
- Grand opening kit, Marketing and PR consulting
- Stock print ads, TV and radio available
- Media Placement
- In-store “4 walls” program
- Limited Time Offer promotions
- Email/Rewards Marketing
- National Brand Campaign
- Unit Specific Marketing support
1st place Winner at 2010 National Buffalo Wing Festival
1st place Winner at 2011 Carolina Wing Festival
- Ranked #8 out of 100 in the Top 100 Businesses in NC as published in Business Leader Magazine July 2010
- Ranked #5 of 30, Top Food Franchises by Franchise Business Review
- 2011 4th Quarter Yielded 12.22% Same Store Sales Growth – Creating 32 Consecutive Growth Quarters*
- $1,275,058 Average NET Sales*
- $264, 805 Average EBITDA*
- C-level Leadership with 100 years combined casual dining experience
(*Figures reflect averages for lowest and highest sales and EBITDA as submitted by our full service franchised restaurants operating in 2011 as published in item 19 of our April 2011 Franchise Disclosure Document. Same store sales growth figures are from 1/1/94 through 12/31/11 as reported by franchisees. Individual financial performance will vary. )